Advance Platform Limited

Reference number: 812965

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Advance Platform Limited (FRN 812965) is an AR of Hubwise Securities Limited (FRN 502619). When you use Advance Platform's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Advance Platform, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When advanceplatform.co.uk first appeared online, and whether it can receive email
  • What kind of line 0345 241 6500 is, and the 2 other firms that give it
  • Who else gives the postcode BA2 3GZ
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Advance Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Hubwise Securities Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company name
ADVANCE PLATFORM LTD
Company status
Active
Company type
Private limited company
Incorporated
8 December 2017 (8 years old)
Registered office
No 1 Bath Quays, 1 Foundry Lane, Bath, BA2 3GZ, United Kingdom
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Directors and company secretaries

Name Role Born Appointed Other companies
Ian Timothy Fowler Director Oct 1978 14 Jun 2018 16 other companies
Samantha Hay Director Jul 1989 17 Mar 2021 5 other companies
Richard John Armstrong Director Oct 1970 21 Feb 2025 15 other companies

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
20
closed down
3
are FCA-registered
4

In the full report: all 20 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 4 on the FCA register
  • The 12 companies these 3 directors run together
  • All 6 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 March 2025Full accountsAudited

Turnover

£721k

No earlier figure to compare

Net assets

£1.12m

No earlier figure to compare

Cash at bank

£86.2k

No earlier figure to compare

Employees (average)

0

No earlier figure to compare

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 11102684. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Advance Platform’s history from the FCA register and Companies House, newest first.

2018

4 July 2018

  • Became an appointed representative

FCA register

2017

17 December 2017

  • Fts Venus Ltd took control (75–100% of shares)

Companies House

8 December 2017

  • Incorporated at Companies House

Companies House

In the full report: all 13 events

  • All 13 events in its history (3 shown here)
  • Every director appointment and resignation: 9
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Firms connected to Advance Platform

Other FCA-listed firms that share a director, phone number or address with Advance Platform. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
5
share a director
3
share its phone number
2

In the full report: all 5 connected firms, named

  • How each is linked: shared directors (3), the same phone number (2), the same postcode (2)
  • Who links each one: the named directors, with dates
  • 1 past link through former directors
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Firms like Advance Platform

Other firms of the same type (investment platform or stockbroker), nearest first.

In Bath

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Advance Platform

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 20 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 13 events in its history
  • 5 connected firms, named, and who links them

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Frequently asked questions about this firm

Is Advance Platform Limited FCA authorised?
Advance Platform Limited (FRN 812965) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Advance Platform?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Advance Platform Limited (FRN 812965) is an AR of Hubwise Securities Limited (FRN 502619). When you use Advance Platform's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Advance Platform, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Advance Platform’s phone number and website?
The FCA register lists the phone number 0345 241 6500 and the website advanceplatform.co.uk for Advance Platform. If you were given different contact details, use these to check with the firm before going any further. The same number is also given by 2 other FCA firms.
Is Advance Platform a scam or clone?
Advance Platform is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Advance Platform?
Protection works through Hubwise Securities Limited, the principal firm responsible for Advance Platform's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Advance Platform?
Advance Platform is owned by Fts Venus Ltd, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 17 December 2017.
Who runs Advance Platform?
Companies House lists 3 directors of Advance Platform: Ian Timothy Fowler, Samantha Hay and Richard John Armstrong.
How long has Advance Platform been in business?
The company was formed on 8 December 2017.
What do Advance Platform’s latest accounts show?
Its latest accounts, to 31 March 2025, show turnover of £721k (no earlier figure to compare) and net assets of £1.12m (no earlier figure to compare).
Does Advance Platform use any other names?
It trades as Advance.

Sources and links

The full report on Advance Platform Limited

£19.99 · Instant PDF download

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