Adventure Automotive UK Limited

Reference number: 992630

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Adventure Automotive UK Limited (FRN 992630) is an AR of South Quays Limited (FRN 528881). When you use Adventure Automotive UK's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Adventure Automotive UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

This company holds another FCA record

A company can hold several FCA records, covering different parts of its business, and each one carries its own permissions and protection. The reference number you were given decides which record applies to you.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When adventureautomotive.co.uk first appeared online, and whether it can receive email
  • What kind of line 01604 625435 is
  • Who else gives the postcode NN1 5NX
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Other names (3)

If you were contacted under any of these names, it is this firm.

  • Adventure Automotive Northampton Trading name: A name it trades under now.
  • Chery Northampton Trading name: A name it trades under now.
  • Chery Oxford Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through South Quays Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
1 April 2022 (4 years old)
Registered office
Wollaston Motors, Bedford Road, Northampton, NN1 5SZ, United Kingdom
Nature of business
  • Sale of new cars and light motor vehicles (SIC 45111)
  • Sale of used cars and light motor vehicles (SIC 45112)
  • Maintenance and repair of motor vehicles (SIC 45200)

Directors and company secretaries

Name Role Born Appointed Other companies
Christian William Le Fevre Director Feb 1967 1 Apr 2022 8 other companies
Martin Huw Morgan Allard Director May 1967 19 Apr 2023 8 other companies
Peter Julyan Brookes Director Nov 1968 19 Apr 2023 3 other companies

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
10
closed down
1
are FCA-registered
2

In the full report: all 10 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 2 on the FCA register
  • The 6 companies these 3 directors run together
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Key dates in its history

Adventure Automotive UK’s history from the FCA register and Companies House, newest first.

2023

1 March 2023

  • Became an appointed representative

FCA register

2022

1 April 2022

  • Incorporated at Companies House
  • William Morgan Group Limited took control (75–100% of shares)

Companies House

In the full report: all 9 events

  • All 9 events in its history (3 shown here)
  • Every director appointment and resignation: 3
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Get the full report on Adventure Automotive UK

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 10 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 9 events in its history

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Frequently asked questions about this firm

Is Adventure Automotive UK Limited FCA authorised?
Adventure Automotive UK Limited (FRN 992630) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Adventure Automotive UK?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Adventure Automotive UK Limited (FRN 992630) is an AR of South Quays Limited (FRN 528881). When you use Adventure Automotive UK's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Adventure Automotive UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Adventure Automotive UK’s phone number and website?
The FCA register lists the phone number 01604 625435 and the website adventureautomotive.co.uk for Adventure Automotive UK. If you were given different contact details, use these to check with the firm before going any further.
Is Adventure Automotive UK a scam or clone?
Adventure Automotive UK is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Adventure Automotive UK?
Protection works through South Quays Limited, the principal firm responsible for Adventure Automotive UK's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Adventure Automotive UK?
Adventure Automotive UK is owned by William Morgan Group Limited, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 1 April 2022.
Who runs Adventure Automotive UK?
Companies House lists 3 directors of Adventure Automotive UK: Christian William Le Fevre, Martin Huw Morgan Allard and Peter Julyan Brookes.
How long has Adventure Automotive UK been in business?
The company was formed on 1 April 2022.
Does Adventure Automotive UK use any other names?
It trades as Adventure Automotive Northampton, Chery Northampton and Chery Oxford.

Sources and links

The full report on Adventure Automotive UK Limited

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