Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 2 years
- Protected through the principal
- No FCA actions
- Active company since 2020
- Accounts filed up to 30 April 2026
Responsible principal firm
IDEAL SALES SOLUTIONS LTD Reference number: 703401 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- AMAZING LOFTS (STORAGE SOLUTIONS) LTD (FRN 1006081) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not AMAZING LOFTS (STORAGE SOLUTIONS).
- Example: if AMAZING LOFTS (STORAGE SOLUTIONS) refers you to a financial adviser, the advice should come from the principal firm, not from AMAZING LOFTS (STORAGE SOLUTIONS) itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Unit FF01, Cherwell Business Village, Southam Road, Banbury, Northamptonshire, OX16 2SP, United Kingdom
In the full report: 3 background checks
- When amazing-lofts.co.uk first appeared online, and whether it can receive email
- What kind of line 07976 274966 is
- Who else gives the postcode OX16 2SP
Other names (1)
If you were contacted under any of these names, it is this firm.
- Amazing Lofts Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Ideal Sales Solutions Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 12841340 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 27 August 2020 (6 years old)
- Registered office
- Unit Ff01 Cherwell Business Village, Southam Road, Banbury, OX16 2SP, England
- Nature of business
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- Floor and wall covering (SIC 43330)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Richard Anthony Blane | Director | Jan 1971 | 6 Apr 2022 | None |
| Kerry Ann Whitfield | Director | Nov 1967 | 1 Jan 2024 | 3 other companies |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 3
- still active
- 3
In the full report: all 3 companies, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
- All 4 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£363
Up £1 from £362
Cash at bank
£50.9k
+146% from £20.7k
Owed within a year
£309k
−3.1% from £319k
Assets and liabilities
In the full report: all 6 years of accounts
- Every year from 2021 to 2026
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
Accounts filed at Companies House for company 12841340. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Amazing Lofts (Storage Solutions)’s history from the FCA register and Companies House, newest first.
2026
31 July 2026
- Amazing Holdings Ltd took control (75–100% of shares)
- Kerry Ann Whitfield stopped being a part-owner
- Richard Anthony Blane stopped being a part-owner
Companies House
2025
7 February 2025
- Neal Anthony Thorne stopped being a part-owner
Companies House
2024
1 January 2024
- Kerry Ann Whitfield became a part-owner (25–50% of shares)
- Neal Anthony Thorne became a part-owner (25–50% of shares)
Companies House
2023
16 November 2023
- Became an introducer appointed representative
FCA register
2022
12 May 2022
- Kevin Paul Baker gave up control
- Richard Anthony Blane became a part-owner (25–50% of shares)
Companies House
2020
27 August 2020
- Incorporated at Companies House
- Kevin Paul Baker took control (75–100% of shares)
Companies House
In the full report: all 18 events
- All 18 events in its history (11 shown here)
- Every director appointment and resignation: 6
Firms connected to Amazing Lofts (Storage Solutions)
Other FCA-listed firms that share a director, phone number or address with Amazing Lofts (Storage Solutions). A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share its postcode
- 1
In the full report: the connected firm, named
- How it is linked: the same postcode (1)
- Who links it to this firm: the named directors, with dates
Firms like Amazing Lofts (Storage Solutions)
Other firms of the same type (home improvement or trades), nearest first.
In Banbury
In the Oxford (OX) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Amazing Lofts (Storage Solutions)
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 3 other companies its directors have run, named
- 3 background checks on its contact details
- 6 years of accounts, charted
- All 18 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk