Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 15 years
- Protected through the principal
- No FCA actions
- Active company since 2011
- Accounts filed up to 31 March 2026
Responsible principal firm
WARD GOODMAN FINANCIAL SERVICES LIMITED Reference number: 221867 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Blanchards Bailey Financial Services Ltd (FRN 544565) is an AR of WARD GOODMAN FINANCIAL SERVICES LIMITED (FRN 221867). When you use Blanchards Bailey Financial Services's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Blanchards Bailey Financial Services, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
-
Phone number
-
Address
4 Cedar Park, Cobham Road, Ferndown Industrial Estate, Wimborne, Dorset, BH21 7SF, United Kingdom
In the full report: 3 background checks
- When blanchardsbaileyfs.co.uk first appeared online, and whether it can receive email
- What kind of line 01202 875050 is
- Who else gives the postcode BH21 7SF
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Ward Goodman Financial Services Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- BLANCHARDS BAILEY FINANCIAL SERVICES LIMITED
- Company number
- 07568911 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 17 March 2011 (15 years old)
- Registered office
- Matches the FCA register address ✓
- Nature of business
-
- Financial management (SIC 70221)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Gareth John Simon | Director | Sep 1975 | 1 Jan 2012 | 7 other companies |
| Alex Foster | Director | May 1975 | 14 Nov 2017 | 7 other companies |
| WARD GOODMAN COMPANY SERVICES LIMITED | Corporate secretary | Not published | 17 Mar 2011 | – |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 8
- closed down
- 1
- are FCA-registered
- 2
In the full report: all 8 companies, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 2 on the FCA register
- The 6 companies these 2 directors run together
- All 5 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£81.9k
No earlier figure to compare
Cash at bank
£1,593
+23% from £1,297
Employees (average)
0
Same as 0
Owed within a year
£104k
+32% from £78.4k
Assets and liabilities
In the full report: all 6 years of accounts
- Every year from 2021 to 2026
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 07568911. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Blanchards Bailey Financial Services’s history from the FCA register and Companies House, newest first.
2016
6 April 2016
- Blanchards Bailey LLP became a part-owner (25–50% of shares)
- Ward Goodman Financial Services Limited became the majority owner (50–75% of shares)
Companies House
2011
1 April 2011
- Became an appointed representative
FCA register
17 March 2011
- Incorporated at Companies House
Companies House
In the full report: all 12 events
- All 12 events in its history (4 shown here)
- Every director appointment and resignation: 8
Firms connected to Blanchards Bailey Financial Services
Other FCA-listed firms that share a director, phone number or address with Blanchards Bailey Financial Services. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 2
- share a director
- 2
- share its postcode
- 2
In the full report: all 2 connected firms, named
- How each is linked: shared directors (2), the same postcode (2)
- Who links each one: the named directors, with dates
Firms like Blanchards Bailey Financial Services
Other firms of the same type (financial adviser), nearest first.
In Wimborne
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Blanchards Bailey Financial Services
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 8 other companies its directors have run, named
- 3 background checks on its contact details
- 6 years of accounts, charted
- All 12 events in its history
- 2 connected firms, named, and who links them
Instant PDF One-off payment Secure checkout by Stripe
Frequently asked questions about this firm
Is Blanchards Bailey Financial Services Ltd FCA authorised?
What does appointed representative mean for Blanchards Bailey Financial Services?
What is Blanchards Bailey Financial Services’ phone number and website?
Is Blanchards Bailey Financial Services a scam or clone?
Is my money safe with Blanchards Bailey Financial Services?
Who owns Blanchards Bailey Financial Services?
Who runs Blanchards Bailey Financial Services?
How long has Blanchards Bailey Financial Services been in business?
What do Blanchards Bailey Financial Services’ latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk