Bulldog Gear Ltd

Reference number: 671125

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Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When bulldoggear.com first appeared online, and whether it can receive email
  • What kind of line 01889 271666 is
  • Who else gives the postcode ST18 0PF
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FCA permissions and consumer protection

  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (1 permission)
  • Credit Broking

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
19 September 2011 (15 years old)
Registered office
Offices 2 & 3 Bow Street Chambers, 1/2 Bow Street Chambers, Rugeley, Staffordshire, WS15 2BT, United Kingdom
Nature of business
  • Manufacture of sports goods (SIC 32300)
  • Wholesale of other machinery and equipment (SIC 46690)
  • Other retail sale not in stores, stalls or markets (SIC 47990)

Directors and company secretaries

Name Role Born Appointed Other companies
Kieran Heinich Director Jul 1988 19 Sep 2011 4 other companies
Ian Gary Thomas Director Dec 1987 1 Oct 2015 1 other company

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
5
closed down
2
still active
3

In the full report: all 5 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • All 3 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 30 September 2025Micro-entity accountsNot audited

Net assets

−£308k

Down £31.7k from −£277k

Employees (average)

8

Same as 8

Owed within a year

−£1.02m

Down £23.6k from −£999k

Net assets are negative: on its last balance sheet the company owed £308k more than it owned.

Net assets

In the full report: all 7 years of accounts

  • Every year from 2019 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 07779262. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Bulldog Gear’s history from the FCA register and Companies House, newest first.

2021

23 July 2021

  • Bulldog Group Ltd stopped being the majority owner
  • Reviresco Holdings Ltd took control (75–100% of shares)

Companies House

2016

11 August 2016

  • Bulldog Group Ltd became the majority owner (50–75% of shares)
  • Kieran Heinich gave up control

Companies House

30 June 2016

  • Kieran Heinich took control (75–100% of shares)

Companies House

2015

6 March 2015

  • Regulated by the FCA from this date
  • Became authorised by the FCA

FCA register

2011

19 September 2011

  • Incorporated at Companies House

Companies House

In the full report: all 14 events

  • All 14 events in its history (8 shown here)
  • Every director appointment and resignation: 4
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Firms connected to Bulldog Gear

Other FCA-listed firms that share a director, phone number or address with Bulldog Gear. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
2
share its postcode
2

In the full report: all 2 connected firms, named

  • How each is linked: the same postcode (2)
  • Who links each one: the named directors, with dates
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Firms like Bulldog Gear

Other firms of the same type (retailer), nearest first.

In the Stoke-on-Trent (ST) postcode area

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Bulldog Gear

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 5 other companies its directors have run, named
  • 3 background checks on its contact details
  • 7 years of accounts, charted
  • All 14 events in its history
  • 2 connected firms, named, and who links them

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Frequently asked questions about this firm

Is Bulldog Gear Ltd FCA authorised?
Yes, Bulldog Gear Ltd (FRN 671125) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since March 2015 and works as a retailer. The FCA has placed no limits on its permissions.
What is Bulldog Gear’s phone number and website?
The FCA register lists the phone number 01889 271666 and the website bulldoggear.com for Bulldog Gear. If you were given different contact details, use these to check with the firm before going any further.
Is Bulldog Gear a scam or clone?
Bulldog Gear is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Bulldog Gear?
Its FCA permissions do not allow it to hold or control client money. Protection depends on which product you hold and how Bulldog Gear handles your money, so check the specific product before you commit. You can also refer complaints about Bulldog Gear to the Financial Ombudsman Service, free of charge.
Who owns Bulldog Gear?
Bulldog Gear is owned by Reviresco Holdings Ltd, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 23 July 2021. Before that, it was controlled by Bulldog Group Ltd and Mr Kieran Heinich.
Who runs Bulldog Gear?
Companies House lists 2 directors of Bulldog Gear: Kieran Heinich and Ian Gary Thomas.
How long has Bulldog Gear been in business?
The company was formed on 19 September 2011, and has held its current FCA authorisation since March 2015.
What do Bulldog Gear’s latest accounts show?
Its latest accounts, to 30 September 2025, show net assets of −£308k (down £31.7k from −£277k).

Sources and links

The full report on Bulldog Gear Ltd

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