Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 21 years
- Protected through the principal
- No FCA actions
- Active company since 2002
- Accounts filed up to 30 April 2025
Responsible principal firm
Bspoke Lifestyle Ltd Reference number: 820727 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Caerfai Bay Limited (FRN 411561) introduces customers to Bspoke Lifestyle Ltd (FRN 820727). Any regulated advice or arranging is done by the principal, not Caerfai Bay.
- Example: if Caerfai Bay refers you to a financial adviser, the advice should come from the principal firm, not from Caerfai Bay itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Caerfai Bay Caravan & Tent Park, St. Davids, Haverfordwest, SA62 6QT, United Kingdom
In the full report: 3 background checks
- When caerfaibay-co.uk first appeared online, and whether it can receive email
- What kind of line 01437 720274 is
- Who else gives the postcode SA62 6QT
Other names (2)
If you were contacted under any of these names, it is this firm.
- Caerfai Bay Caravan & Tent Park Trading name: A name it trades under now.
- Caerfai Bay Ltd Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Bspoke Lifestyle Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 04473103 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 29 June 2002 (24 years old)
- Registered office
- Caerfai Bay Caravan & Tent Park, St. Davids, Haverfordwest, Pembrokeshire, SA62 6QT
- Nature of business
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- Other amusement and recreation activities not elsewhere classified (SIC 93290)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Dorothy Rosemary Panton | Director | Oct 1947 | 29 Jun 2002 | 1 other company |
| Anwen Fiona Ruth Coughlan | Director | Jul 1981 | 11 Mar 2015 | None |
| Jonathan Rhys Panton | Director | Dec 1978 | 11 Mar 2015 | None |
| Leonard Vaughan Phillips | Director | Aug 1952 | 14 Nov 2022 | None |
| Catherine Marks | Secretary | Not published | 24 Mar 2020 | – |
Other companies run by these 4 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other company
- 1
- still active
- 1
In the full report: all 1 company, named
- What each company does, and whether it is still trading
- Which of these 4 directors sit on each board, and since when
- Any that went into liquidation or administration
- All 5 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£261k
−11% from £292k
Cash at bank
£12.0k
−73% from £44.1k
Employees (average)
14
+56% from 9
Owed within a year
£118k
−22% from £150k
Assets and liabilities
In the full report: all 6 years of accounts
- Every year from 2020 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 04473103. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Caerfai Bay’s history from the FCA register and Companies House, newest first.
2024
31 July 2024
- Changed its registered name from "Caerfai Bay Ltd"
FCA register
2016
1 July 2016
- Dorothy Rosemary Panton became the majority owner (50–75% of shares)
Companies House
2005
14 January 2005
- Became an introducer appointed representative
FCA register
2002
29 June 2002
- Incorporated at Companies House
Companies House
In the full report: all 9 events
- All 9 events in its history (4 shown here)
- Every director appointment and resignation: 4
Firms like Caerfai Bay
Other firms of the same type (insurance broker), nearest first.
In the Swansea (SA) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Caerfai Bay
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 1 other company its directors have run, named
- 3 background checks on its contact details
- 6 years of accounts, charted
- All 9 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk