Counting Ltd
Reference number: 948100
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Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 5 years
- Protected through the principal
- No FCA actions
- Active company since 2017
- Accounts filed up to 31 March 2025
- 1 thing worth a closer look in the background checks
Responsible principal firm
Enro Limited Reference number: 656459 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Counting Ltd (FRN 948100) introduces customers to Enro Limited (FRN 656459). Any regulated advice or arranging is done by the principal, not Counting.
- Example: if Counting refers you to a financial adviser, the advice should come from the principal firm, not from Counting itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
20-22 Wenlock Road, London, N1 7GU, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When countingup.com first appeared online, and whether it can receive email
- What kind of line 020 8068 6862 is, and the other firm that gives it
- Whether N1 7GU is a shared office: 86 other firms give it
Other names (1)
If you were contacted under any of these names, it is this firm.
- Countingup Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Enro Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 10729748 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 19 April 2017 (9 years old)
- Registered office
- 20-22 Wenlock Road, London, N1 7GU, England
- Nature of business
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- Business and domestic software development (SIC 62012)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Luke Smith (Dr) | Director | Aug 1984 | 31 Aug 2018 | 3 other companies |
| Ajay Gopal | Director | Apr 1984 | 15 Aug 2023 | None |
| Tom Richard Platt | Director | Jun 1977 | 1 Nov 2023 | None |
| Frederic Sebastian Hofmann | Director | Apr 1977 | 23 Jul 2024 | 7 other companies |
Other companies run by these 4 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 10
- closed down
- 1
- are FCA-registered
- 3
In the full report: all 10 companies, named
- What each company does, and whether it is still trading
- Which of these 4 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 3 on the FCA register
- All 9 people who have ever been directors, with their dates
Filed accounts and finances
Profit before tax
−£2.74m
Down £1.71m from −£1.04m
Net assets
£2.37m
+143% from £976k
Cash at bank
£2.17m
+246% from £627k
Employees (average)
46
+12% from 41
Profit before tax
In the full report: all 4 years of accounts
- Every year from 2020 to 2025
- Both charts, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 10729748. Figures are exactly as filed; nothing is estimated.
Key dates in its history
Counting’s history from the FCA register and Companies House, newest first.
2024
17 June 2024
- Tim James Walter Fouracre no longer holds 25–50% of the votes
Companies House
2021
28 March 2021
- Became an introducer appointed representative
FCA register
2017
19 April 2017
- Incorporated at Companies House
- Tim James Walter Fouracre gained 25–50% of the votes
Companies House
In the full report: all 21 events
- All 21 events in its history (4 shown here)
- Every director appointment and resignation: 16
Firms connected to Counting
Other FCA-listed firms that share a director, phone number or address with Counting. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 3
- share a director
- 3
In the full report: all 3 connected firms, named
- How each is linked: shared directors (3)
- Who links each one: the named directors, with dates
Firms like Counting
Other firms of the same type (insurance broker), nearest first.
In the North London (N) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Counting
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 10 other companies its directors have run, named
- 3 background checks on its contact details, 1 flagged
- 4 years of accounts, charted
- All 21 events in its history
- 3 connected firms, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk