Daniel Lloyd: FCA regulated?

Introducer appointed representative

Daniel Lloyd can only introduce you to their principal, and cannot give financial advice, recommend products, or arrange deals alone.

Appointed for 4 years
Protected through the principal
No FCA actions
1 thing worth a closer look in the background checks

Responsible principal firm

HAWKSTONE FARLEY GROUP LTD Reference number: 987531 Authorised View firm →

What does this mean?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
Daniel Lloyd (FRN 967150) introduces customers to HAWKSTONE FARLEY GROUP LTD (FRN 987531). Any regulated advice or arranging is done by the principal, not Daniel Lloyd.
Example: if Daniel Lloyd refers you to a financial adviser, the advice should come from the principal firm, not from Daniel Lloyd itself.
Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Website

ammanfordmotorcompany.co.uk (opens in a new tab)
Phone number

07444 472188
Address

Unit 2, 110 College Street, Ammanford, Sir Gaerfyrddin, SA18 2BR, United Kingdom

In the full report: 3 background checks, 1 thing worth a closer look

When ammanfordmotorcompany.co.uk first appeared online, and whether it can receive email
What kind of line 07444 472188 is
Who else gives the postcode SA18 2BR

Other names (2)

If you were contacted under any of these names, it is this firm.

Ammanford Motor Company Trading name: A name it trades under now.
CR Cars Trading name: A name it trades under now.

FCA permissions and consumer protection

Protection through the principal firm
Protection works through Hawkstone Farley Group Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Complaints Ombudsman, free
You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Key dates in its history

Daniel Lloyd’s history from the FCA register and Companies House, newest first.

2026

13 January 2026

Began trading as "Ammanford Motor Company"

FCA register

2022

10 January 2022

Became an introducer appointed representative
Began trading as "CR Cars"

FCA register

Director appointments and resignations, and trading names, appear under All events.

Firms connected to Daniel Lloyd

Other FCA-listed firms that share a director, phone number or address with Daniel Lloyd. A link shows who the firm is tied to, not whether either can be trusted.

connected firm: 1
share its postcode: 1

In the full report: the connected firm, named

How it is linked: the same postcode (1)
Who links it to this firm: the named directors, with dates

Get the full report on Daniel Lloyd

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

3 background checks on its contact details, 1 flagged
All 3 events in its history
1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Daniel Lloyd FCA authorised?

Daniel Lloyd (FRN 967150) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.

What does introducer appointed representative mean for Daniel Lloyd?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Daniel Lloyd (FRN 967150) introduces customers to HAWKSTONE FARLEY GROUP LTD (FRN 987531). Any regulated advice or arranging is done by the principal, not Daniel Lloyd. Example: if Daniel Lloyd refers you to a financial adviser, the advice should come from the principal firm, not from Daniel Lloyd itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

What is Daniel Lloyd’s phone number and website?

The FCA register lists the phone number 07444 472188 and the website ammanfordmotorcompany.co.uk for Daniel Lloyd. If you were given different contact details, use these to check with the firm before going any further.

Is Daniel Lloyd a scam or clone?

Daniel Lloyd is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.

Is my money safe with Daniel Lloyd?

Protection works through Hawkstone Farley Group Ltd, the principal firm responsible for Daniel Lloyd's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Does Daniel Lloyd use any other names?

It trades as Ammanford Motor Company and CR Cars.