Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 17 years
- Protected through the principal
- No FCA actions
- Active company since 2006
- Accounts filed up to 31 August 2025
Responsible principal firm
First Senior Insurance Services Limited Reference number: 308478 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- First Choice Mobility Ltd (FRN 498412) is an AR of First Senior Insurance Services Limited (FRN 308478). When you use First Choice Mobility's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from First Choice Mobility, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
This company holds another FCA record
A company can hold several FCA records, covering different parts of its business, and each one carries its own permissions and protection. The reference number you were given decides which record applies to you.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
127 Canterbury Road, Margate, Kent, CT9 5BD, United Kingdom
In the full report: 3 background checks
- When 1stchoicemobility.co.uk first appeared online, and whether it can receive email
- What kind of line 01843 292136 is
- Who else gives the postcode CT9 5BD
FCA permissions and consumer protection
- Protection through the principal firmProtection works through First Senior Insurance Services Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- FIRST CHOICE MOBILITY LIMITED
- Company number
- 05929746 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 8 September 2006 (20 years old)
- Registered office
- 127 Canterbury Road, Westbrook, Kent, CT9 5BD, England
- Nature of business
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- Retail sale of medical and orthopaedic goods in specialised stores (not incl. hearing aids) not elsewhere classified (SIC 47749)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Daniel Stuart Ball | Director | May 1972 | 1 Nov 2006 | 1 other company |
| Daniel Stuart Ball | Secretary | Not published | 14 Sep 2006 | 1 other company |
Other companies run by its director
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other company
- 1
- still active
- 1
In the full report: all 1 company, named
- What each company does, and whether it is still trading
- Which of its director sits on each board, and since when
- Any that went into liquidation or administration
- All 2 people who have ever been directors, with their dates
Filed accounts and finances
Total equity
£130k
+4.5% from £124k
Cash at bank
£153k
−22% from £197k
Employees (average)
6
−14% from 7
Owed within a year
£133k
−8% from £145k
Assets and liabilities
In the full report: all 7 years of accounts
- Every year from 2019 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 05929746. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
First Choice Mobility’s history from the FCA register and Companies House, newest first.
2017
6 April 2017
- Daniel Ball took control (75–100% of shares)
Companies House
2016
6 April 2016
- Daniel Ball gave up control
- Daniel Ball took control (75–100% of shares)
Companies House
2009
25 March 2009
- Became an appointed representative
FCA register
2006
8 September 2006
- Incorporated at Companies House
Companies House
In the full report: all 8 events
- All 8 events in its history (5 shown here)
- Every director appointment and resignation: 3
Get the full report on First Choice Mobility
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 1 other company its directors have run, named
- 3 background checks on its contact details
- 7 years of accounts, charted
- All 8 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk