Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
Responsible principal firm
Car Benefit Car Schemes Limited Reference number: 717625 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Geely Auto UK Limited (FRN 1050503) is an AR of Car Benefit Car Schemes Limited (FRN 717625). When you use Geely Auto UK's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Geely Auto UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
London Electric Vehicle Co, Li Close, Ansty Park, Ansty, Coventry, Warwickshire, CV7 9RF, United Kingdom
In the full report: 3 background checks
- When geelyauto.co.uk first appeared online, and whether it can receive email
- What kind of line 07989 850236 is, and the other firm that gives it
- Who else gives the postcode CV7 9RF
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Car Benefit Car Schemes Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 16697398 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 5 September 2025 (1 year old)
- Registered office
- Li Close, Ansty Park, Ansty, Coventry, England, CV7 9RF, United Kingdom
- Nature of business
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- Sale of new cars and light motor vehicles (SIC 45111)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Shengliang Nan | Director | Sep 1975 | 5 Sep 2025 | None |
| Jun Yang | Director | Oct 1984 | 5 Sep 2025 | None |
| Xufeng Zhu | Director | Aug 1983 | 5 Sep 2025 | None |
In the full report: every company its directors have run
- Confirmation that these 3 directors run no other company
Key dates in its history
Geely Auto UK’s history from the FCA register and Companies House, newest first.
2026
5 February 2026
- Became an appointed representative
FCA register
2025
5 September 2025
- Incorporated at Companies House
- Shufu Li became a part-owner (25–50% of shares)
Companies House
In the full report: all 6 events
- All 6 events in its history (3 shown here)
- Every director appointment and resignation: 3
Firms connected to Geely Auto UK
Other FCA-listed firms that share a director, phone number or address with Geely Auto UK. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 3
- share its phone number
- 1
- share its postcode
- 3
In the full report: all 3 connected firms, named
- How each is linked: the same phone number (1), the same postcode (3)
- Who links each one: the named directors, with dates
Firms like Geely Auto UK
Other firms of the same type (car dealer), nearest first.
In Coventry
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Geely Auto UK
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- All 6 events in its history
- 3 connected firms, named, and who links them
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Frequently asked questions about this firm
Is Geely Auto UK Limited FCA authorised?
What does appointed representative mean for Geely Auto UK?
What is Geely Auto UK’s phone number and website?
Is Geely Auto UK a scam or clone?
Is my money safe with Geely Auto UK?
Who owns Geely Auto UK?
Who runs Geely Auto UK?
How long has Geely Auto UK been in business?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk