Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 2 years
- Protected through the principal
- No FCA actions
- Active company since 2024
- Accounts filed up to 31 March 2025
- On its latest accounts it owed £3.90m more than it owned
Responsible principal firm
Itc Compliance Limited Reference number: 313486 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- HARMONY NEW ENERGY AUTO SERVICE (LONDON) LTD (FRN 1017918) is an AR of Itc Compliance Limited (FRN 313486). When you use HARMONY NEW ENERGY AUTO SERVICE (LONDON)'s services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from HARMONY NEW ENERGY AUTO SERVICE (LONDON), complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
-
Address
The Green Room, 12 John Princes Street, London, Westminster, W1G 0JR, United Kingdom
In the full report: 2 background checks
- What kind of line 020 8164 3132 is
- Who else gives the postcode W1G 0JR
Other names (5)
If you were contacted under any of these names, it is this firm.
- Bristol North BYD Trading name: A name it trades under now.
- Bristol South Trading name: A name it trades under now.
- Mayfair BYD Trading name: A name it trades under now.
- Warwick BYD Trading name: A name it trades under now.
- Harmony New Energy Auto Service (London) Limited Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Itc Compliance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 15573718 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 18 March 2024 (2 years old)
- Registered office
- The Green Room, 12 John Princes Street, London, W1G 0JR, United Kingdom
- Nature of business
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- Sale of new cars and light motor vehicles (SIC 45111)
- Sale of used cars and light motor vehicles (SIC 45112)
- Sale of other motor vehicles (SIC 45190)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Chao Chen | Director | Dec 1985 | 1 Apr 2025 | None |
| Hongtao Li | Director | Mar 1979 | 5 Nov 2025 | None |
In the full report: every company its directors have run
- Confirmation that these 2 directors run no other company
- All 4 people who have been directors, with their dates
Filed accounts and finances
Net assets
−£3.90m
No earlier figure to compare
Cash at bank
£2.52m
No earlier figure to compare
Employees (average)
39
No earlier figure to compare
Owed within a year
£6.37m
No earlier figure to compare
Net assets are negative: on its last balance sheet the company owed £3.90m more than it owned.
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 15573718. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Harmony New Energy Auto Service (London)’s history from the FCA register and Companies House, newest first.
2024
25 September 2024
- Changed its registered name from "Harmony New Energy Auto Service (London) Limited"
FCA register
24 September 2024
- Became an appointed representative
FCA register
24 July 2024
- China Harmony Auto Holding Limited gave up control
- Harmony New Energy Auto Service Europe Holding B.V. took control (75–100% of shares)
Companies House
18 March 2024
- Incorporated at Companies House
- China Harmony Auto Holding Limited took control (75–100% of shares)
Companies House
In the full report: all 16 events
- All 16 events in its history (6 shown here)
- Every director appointment and resignation: 6
Firms connected to Harmony New Energy Auto Service (London)
Other FCA-listed firms that share a director, phone number or address with Harmony New Energy Auto Service (London). A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 4
- share its postcode
- 4
In the full report: all 4 connected firms, named
- How each is linked: the same postcode (4)
- Who links each one: the named directors, with dates
Firms like Harmony New Energy Auto Service (London)
Other firms of the same type (car dealer), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Harmony New Energy Auto Service (London)
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 2 background checks on its contact details
- All 16 events in its history
- 4 connected firms, named, and who links them
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Frequently asked questions about this firm
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Is Harmony New Energy Auto Service (London) a scam or clone?
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Who owns Harmony New Energy Auto Service (London)?
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How long has Harmony New Energy Auto Service (London) been in business?
What do Harmony New Energy Auto Service (London)’s latest accounts show?
Does Harmony New Energy Auto Service (London) use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk