Hedin Automotive London Ltd

Reference number: 992741

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

Itc Compliance Limited Reference number: 313486 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Hedin Automotive London Ltd (FRN 992741) is an AR of Itc Compliance Limited (FRN 313486). When you use Hedin Automotive London's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Hedin Automotive London, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When hedinautomotive.co.uk first appeared online, and whether it can receive email
  • What kind of line 01932 373000 is
  • Who else gives the postcode KT13 0SL
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Other names (10)

If you were contacted under any of these names, it is this firm.

  • Mercedes-Benz of Brooklands Trading name
  • Mercedes-Benz of Croydon Trading name
  • Mercedes-Benz of Dartford Trading name
  • Mercedes-Benz of West Bromley (Aftersales) Trading name
  • Mercedes-Benz & smart of Brooklands Trading name
  • Mercedes-Benz & smart of Croydon Trading name
  • Mercedes-Benz & smart of Dartford Trading name
  • Smart of Brooklands Trading name
  • Smart of Croydon Trading name
  • Smart of Dartford Trading name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Itc Compliance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
14316359
Company status
Active
Company type
Private limited company
Incorporated
24 August 2022 (4 years old)
Registered office
Mercedes Benz Of Brooklands, Brooklands Drive, Weybridge, KT13 0SL, England
Nature of business
  • Sale of new cars and light motor vehicles (SIC 45111)
  • Sale of used cars and light motor vehicles (SIC 45112)
  • Maintenance and repair of motor vehicles (SIC 45200)
  • Retail trade of motor vehicle parts and accessories (SIC 45320)

Directors and company secretaries

Name Role Born Appointed Other companies
Anders Hedin Director Nov 1962 24 Aug 2022 5 other companies
Hampus Hedin Director Jan 1990 21 Feb 2023 3 other companies
Peter David Williams Director Jan 1971 19 Jul 2024 1 other company
Richard John Ennis Director Jul 1975 19 Aug 2024 7 other companies

Other companies run by these 4 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
12
closed down
4
run together
3

In the full report: all 12 companies, named

  • What each company does, and whether it is still trading
  • Which of these 4 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 3 companies these 4 directors run together
  • All 8 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 December 2025Full accountsAudited

Profit before tax

−£1.99m

Up £703k from −£2.69m

Net assets

£198k

No earlier figure to compare

Cash at bank

£76.3k

−50% from £153k

Owed within a year

£33.4m

−14% from £38.7m

Profit before tax

In the full report: all 4 years of accounts

  • Every year from 2022 to 2025
  • Both charts, over every year
  • Every filed figure, year by year
Instant PDF download
About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 14316359. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Hedin Automotive London’s history from the FCA register and Companies House, newest first.

Key events (3) All events (27)

2023

2 March 2023

  • Became an appointed representative

FCA register

2022

24 August 2022

  • Incorporated at Companies House
  • Hedin Automotive Ltd took control (75–100% of shares)

Companies House

In the full report: all 27 events

  • All 27 events in its history (3 shown here)
  • Every director appointment and resignation: 14
Instant PDF download

Firms connected to Hedin Automotive London

Other FCA-listed firms that share a director, phone number or address with Hedin Automotive London. A link shows who the firm is tied to, not whether either can be trusted.

connected firm
1
share its postcode
1

In the full report: the connected firm, named

  • How it is linked: the same postcode (1)
  • Who links it to this firm: the named directors, with dates
Instant PDF download

Firms like Hedin Automotive London

Other firms of the same type (car dealer), nearest first.

In the Kingston upon Thames (KT) postcode area

Genesis Motor UK LimitedLeatherheadAppointed representativeHyundai Motor UK LimitedLeatherheadAppointed representativeAllam Motor Services LimitedAppointed representativeBrooklands Automotive LtdWest ByfleetAppointed representativeDrift Bridge Garage LimitedEpsomAppointed representativeFirst Direct Vans Sales LtdEpsomAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Hedin Automotive London

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 12 other companies its directors have run, named
  • 3 background checks on its contact details
  • 4 years of accounts, charted
  • All 27 events in its history
  • 1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Hedin Automotive London Ltd FCA authorised?
Hedin Automotive London Ltd (FRN 992741) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Hedin Automotive London?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Hedin Automotive London Ltd (FRN 992741) is an AR of Itc Compliance Limited (FRN 313486). When you use Hedin Automotive London's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Hedin Automotive London, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Hedin Automotive London’s phone number and website?
The FCA register lists the phone number 01932 373000 and the website hedinautomotive.co.uk for Hedin Automotive London. If you were given different contact details, use these to check with the firm before going any further.
Is Hedin Automotive London a scam or clone?
Hedin Automotive London is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Hedin Automotive London?
Protection works through Itc Compliance Limited, the principal firm responsible for Hedin Automotive London's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Hedin Automotive London?
Hedin Automotive London is owned by Hedin Automotive Ltd, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 24 August 2022.
Who runs Hedin Automotive London?
Companies House lists 4 directors of Hedin Automotive London: Anders Hedin, Hampus Hedin, Peter David Williams and Richard John Ennis.
How long has Hedin Automotive London been in business?
The company was formed on 24 August 2022.
What do Hedin Automotive London’s latest accounts show?
Its latest accounts, to 31 December 2025, show profit before tax of −£1.99m (up £703k from −£2.69m) and net assets of £198k (no earlier figure to compare).
Does Hedin Automotive London use any other names?
It trades as Mercedes-Benz of Brooklands, Mercedes-Benz of Croydon, Mercedes-Benz of Dartford, Mercedes-Benz of West Bromley (Aftersales) and Mercedes-Benz & smart of Brooklands, and 5 more names.

Sources and links

The full report on Hedin Automotive London Ltd

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