Jingdong Retail (UK) Limited

Reference number: 1043973

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No longer an appointed representative

This firm is still listed on the FCA register, but the record is closed. Cover on business done while it was authorised generally still applies, and it cannot take on new regulated business. Registration ended 13 November 2025.

This FCA record is no longer authorised, but the company is still on the register with full FCA authorisation under FRN 1048139 →.

This company holds another FCA record

A company can hold several FCA records, covering different parts of its business, and each one carries its own permissions and protection. The reference number you were given decides which record applies to you.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • Last known website

    joybuy.com

  • Last known phone number

    07426 097621

  • Last known address

    Jingdong Retail (UK) Limited, Floor 3, 20 King Street, London, Westminster, SW1Y 6QY, United Kingdom

In the full report: 3 background checks

  • When joybuy.com first appeared online, and whether it can receive email
  • What kind of line 07426 097621 is
  • Who else gives the postcode SW1Y 6QY
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Joybuy Trading name: A name it trades under now.

Past FCA permissions and consumer protection

  • The record is closed
    Cover you already have generally survives the cancellation: FSCS exists for firms that have failed, and the Financial Ombudsman Service can look at a complaint about a firm that has stopped trading, as long as the business was done while it was authorised. New business with this firm has no cover at all, because it is no longer permitted to carry it out.

FCA disciplinary action and complaints

No FCA disciplinary action. The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
10 July 2024 (2 years old)
Registered office
Floor 3 20 King Street, London, SW1Y 6QY, United Kingdom
Nature of business
  • Retail sale via stalls and markets of other goods (SIC 47890)
  • Retail sale via mail order houses or via Internet (SIC 47910)
  • Other retail sale not in stores, stalls or markets (SIC 47990)
  • Advertising agencies (SIC 73110)

Directors and company secretaries

Name Role Born Appointed Other companies
Nani Wang Director Feb 1989 10 Jul 2024 1 other company

Other companies run by its director

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company
1
still active
1

In the full report: all 1 company, named

  • What each company does, and whether it is still trading
  • Which of its director sits on each board, and since when
  • Any that went into liquidation or administration
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Key dates in its history

Jingdong Retail (UK)’s history from the FCA register and Companies House, newest first.

2025

13 November 2025

  • Stopped being an appointed representative
  • Began trading as "Joybuy"

FCA register

2024

10 July 2024

  • Incorporated at Companies House
  • Jd.Com, Inc. took control (75–100% of shares)
  • Nani Wang appointed as a director

Companies House

Director appointments and resignations, and trading names, appear under All events.

Get the full report on Jingdong Retail (UK)

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 1 other company its directors have run, named
  • 3 background checks on its contact details
  • All 5 events in its history

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Frequently asked questions about this firm

Is Jingdong Retail (UK) Limited FCA authorised?
No. Jingdong Retail (UK) Limited (FRN 1043973) is still listed on the FCA register, but the record is closed: no longer an appointed representative.
Is Jingdong Retail (UK) a scam or clone?
Jingdong Retail (UK) is not currently authorised by the FCA. Be cautious and verify any firm on the FCA register before dealing with it.
Is my money safe with Jingdong Retail (UK)?
Money you handed over while it was authorised generally keeps its protection: FSCS covers firms that have failed, and the Financial Ombudsman Service can look at a complaint about a firm that has stopped trading. New business with Jingdong Retail (UK) has no cover, because it is no longer permitted to carry it out.
Who owns Jingdong Retail (UK)?
Jingdong Retail (UK) is owned by Jd.Com, Inc., which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 10 July 2024.
Who runs Jingdong Retail (UK)?
Companies House lists one director of Jingdong Retail (UK): Nani Wang.
How long has Jingdong Retail (UK) been in business?
The company was formed on 10 July 2024.
Does Jingdong Retail (UK) use any other names?
It trades as Joybuy.

Sources and links

The full report on Jingdong Retail (UK) Limited

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