Lead Crunch Ltd

Reference number: 991216

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • Lead Crunch Ltd (FRN 991216) introduces customers to Nouveau Finance Limited (FRN 727348). Any regulated advice or arranging is done by the principal, not Lead Crunch.
  • Example: if Lead Crunch refers you to a financial adviser, the advice should come from the principal firm, not from Lead Crunch itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When zesty-loans.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 3092 9188 is
  • Who else gives the postcode N13 4BS
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • www.zesty-loans.co.uk Trading name: A name it trades under now.
  • Zesty Loans Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Nouveau Finance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
24 January 2023 (3 years old)
Registered office
483 Green Lanes, London, N13 4BS, England
Nature of business
  • Retail sale via mail order houses or via Internet (SIC 47910)
  • Other information technology service activities (SIC 62090)
  • Advertising agencies (SIC 73110)

Directors and company secretaries

Name Role Born Appointed Other companies
James Elliott Griffiths Director Nov 1995 24 Jan 2023 None

In the full report: every company its directors have run

  • Confirmation that its director runs no other company
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Filed accounts and finances

Year to 31 January 2026Dormant company accountsNot audited

Net assets

£1

Same as £1

Cash at bank

£1

No earlier figure to compare

These accounts were filed as dormant: the company reported no significant trading in the period.

Net assets

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 14615095. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Lead Crunch’s history from the FCA register and Companies House, newest first.

2023

3 February 2023

  • Became an introducer appointed representative

FCA register

24 January 2023

  • Incorporated at Companies House
  • James Elliott Griffiths took control (75–100% of shares)

Companies House

In the full report: all 6 events

  • All 6 events in its history (3 shown here)
  • Every director appointment and resignation: 1
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Firms like Lead Crunch

Other firms of the same type (retailer), nearest first.

In the North London (N) postcode area

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Lead Crunch

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 3 background checks on its contact details
  • All 6 events in its history

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Frequently asked questions about this firm

Is Lead Crunch Ltd FCA authorised?
Lead Crunch Ltd (FRN 991216) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Lead Crunch?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Lead Crunch Ltd (FRN 991216) introduces customers to Nouveau Finance Limited (FRN 727348). Any regulated advice or arranging is done by the principal, not Lead Crunch. Example: if Lead Crunch refers you to a financial adviser, the advice should come from the principal firm, not from Lead Crunch itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Lead Crunch’s phone number and website?
The FCA register lists the phone number 020 3092 9188 and the website zesty-loans.co.uk for Lead Crunch. If you were given different contact details, use these to check with the firm before going any further.
Is Lead Crunch a scam or clone?
Lead Crunch is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Lead Crunch?
Protection works through Nouveau Finance Limited, the principal firm responsible for Lead Crunch's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Lead Crunch?
Companies House lists one person with significant control of Lead Crunch: Mr James Elliott Griffiths (75–100% of shares).
Who runs Lead Crunch?
Companies House lists one director of Lead Crunch: James Elliott Griffiths.
How long has Lead Crunch been in business?
The company was formed on 24 January 2023.
What do Lead Crunch’s latest accounts show?
Its latest accounts, to 31 January 2026, show net assets of £1 (same as £1) and cash at bank of £1 (no earlier figure to compare).
Does Lead Crunch use any other names?
It trades as www.zesty-loans.co.uk and Zesty Loans.

Sources and links

The full report on Lead Crunch Ltd

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