Les Sheppard D.i.y. Limited

Reference number: 1046084

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Responsible principal firm

IDEAL SALES SOLUTIONS LTD Reference number: 703401 Authorised View firm →
What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • LES SHEPPARD D.I.Y. LIMITED (FRN 1046084) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not LES SHEPPARD D.I.Y..
  • Example: if LES SHEPPARD D.I.Y. refers you to a financial adviser, the advice should come from the principal firm, not from LES SHEPPARD D.I.Y. itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When sheppardsdiy.co.uk first appeared online, and whether it can receive email
  • What kind of line 024 7667 5858 is
  • Who else gives the postcode CV5 7AF
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Sheppard's DIY Trading name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Ideal Sales Solutions Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
01866651
Company status
Active
Company type
Private limited company
Incorporated
27 November 1984 (41 years old)
Registered office
Sovereign House, 12 Warwick Street, Coventry, CV5 6ET
Nature of business
  • Retail sale of hardware, paints and glass in specialised stores (SIC 47520)
  • Retail sale of electrical household appliances in specialised stores (SIC 47540)
  • Retail sale via mail order houses or via Internet (SIC 47910)

Directors and company secretaries

Name Role Born Appointed Other companies
Martelle David Pearson Director Apr 1968 30 Jun 2006 None
Joanne Margaret Pearson Director Feb 1968 7 Apr 2014 None
Joanne Margaret Pearson Secretary Not published 11 Mar 2014 –

In the full report: every company its directors have run

  • Confirmation that these 2 directors run no other company
  • All 6 people who have been directors, with their dates
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Filed accounts and finances

Year to 31 January 2026Small company accountsNot audited

Net assets

£246k

+6.4% from £231k

Cash at bank

£72.7k

+85% from £39.4k

Employees (average)

14

−6.7% from 15

Owed within a year

£156k

−9.1% from £171k

Assets and liabilities

In the full report: all 7 years of accounts

  • Every year from 2020 to 2026
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 01866651. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Les Sheppard D.i.y.’s history from the FCA register and Companies House, newest first.

Key events (3) All events (11)

2025

13 November 2025

  • Became an introducer appointed representative

FCA register

2016

6 April 2016

  • Martelle David Pearson gained significant control

Companies House

1984

27 November 1984

  • Incorporated at Companies House

Companies House

In the full report: all 11 events

  • All 11 events in its history (3 shown here)
  • Every director appointment and resignation: 7
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Firms like Les Sheppard D.i.y.

Other firms of the same type (retailer), nearest first.

In Coventry

Coventry Plumbing & Heating Supplies LtdCoventryAppointed representativeDirect Hot Tubs LtdCoventryAppointed representativeJohn Reay ( Stoneleigh Deer Park GC) LtdCoventryAppointed representativeMaks Eyesite LimitedCoventryAppointed representativeMattress Club LtdCoventryAppointed representativeHi-Fi Excellence LimitedCoventryAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Les Sheppard D.i.y.

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 3 background checks on its contact details
  • 7 years of accounts, charted
  • All 11 events in its history

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Frequently asked questions about this firm

Is Les Sheppard D.i.y. Limited FCA authorised?
Les Sheppard D.i.y. Limited (FRN 1046084) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Les Sheppard D.i.y.?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Les Sheppard D.i.y. Limited (FRN 1046084) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not Les Sheppard D.i.y.. Example: if Les Sheppard D.i.y. refers you to a financial adviser, the advice should come from the principal firm, not from Les Sheppard D.i.y. itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Les Sheppard D.i.y.’s phone number and website?
The FCA register lists the phone number 024 7667 5858 and the website sheppardsdiy.co.uk for Les Sheppard D.i.y.. If you were given different contact details, use these to check with the firm before going any further.
Is Les Sheppard D.i.y. a scam or clone?
Les Sheppard D.i.y. is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Les Sheppard D.i.y.?
Protection works through Ideal Sales Solutions Ltd, the principal firm responsible for Les Sheppard D.i.y.'s regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Les Sheppard D.i.y.?
Companies House lists one person with significant control of Les Sheppard D.i.y.: Mr Martelle David Pearson (significant influence or control).
Who runs Les Sheppard D.i.y.?
Companies House lists 2 directors of Les Sheppard D.i.y.: Martelle David Pearson and Joanne Margaret Pearson.
How long has Les Sheppard D.i.y. been in business?
The company was formed on 27 November 1984.
What do Les Sheppard D.i.y.’s latest accounts show?
Its latest accounts, to 31 January 2026, show net assets of £246k (+6.4% from £231k) and cash at bank of £72.7k (+85% from £39.4k).
Does Les Sheppard D.i.y. use any other names?
It trades as Sheppard's DIY.

Sources and links

The full report on Les Sheppard D.i.y. Limited

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