Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
Responsible principal firm
IDEAL SALES SOLUTIONS LTD Reference number: 703401 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- NEW PHASE CUMBRIA LTD (FRN 1064222) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not NEW PHASE CUMBRIA.
- Example: if NEW PHASE CUMBRIA refers you to a financial adviser, the advice should come from the principal firm, not from NEW PHASE CUMBRIA itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
81 Eden Street, Silloth, Wigton, Cumberland, CA7 4AS, United Kingdom
In the full report: 3 background checks
- When newphasecumbria.co.uk first appeared online, and whether it can receive email
- What kind of line 07824 336504 is
- Who else gives the postcode CA7 4AS
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Ideal Sales Solutions Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 16512273 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 11 June 2025 (1 year old)
- Registered office
- 81 Eden Street Silloth, Wigton, CA7 4AS, United Kingdom
- Nature of business
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- Electrical installation (SIC 43210)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Peter De Moraes | Director | Jun 1989 | 11 Jun 2025 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
Key dates in its history
New Phase Cumbria’s history from the FCA register and Companies House, newest first.
2026
29 September 2026
- Became an introducer appointed representative
FCA register
2025
11 June 2025
- Incorporated at Companies House
- Peter De Moraes took control (75–100% of shares)
- Peter De moraes appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms like New Phase Cumbria
Other firms of the same type (home improvement or trades), nearest first.
In the Carlisle (CA) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on New Phase Cumbria
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- All 4 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk