Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 7 years
- Protected through the principal
- No FCA actions
- Active company since 2010
- Accounts filed up to 28 February 2026
Responsible principal firm
Credo Capital Finance Limited Reference number: 670362 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Pie Performance Limited (FRN 842734) introduces customers to Credo Capital Finance Limited (FRN 670362). Any regulated advice or arranging is done by the principal, not Pie Performance.
- Example: if Pie Performance refers you to a financial adviser, the advice should come from the principal firm, not from Pie Performance itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
9 Hill farm, Lavenham Road, Brent Eleigh, Suffolk, CO10 9PB, United Kingdom
In the full report: 3 background checks
- When pieperformance.co.uk first appeared online, and whether it can receive email
- What kind of line 01787 249924 is
- Who else gives the postcode CO10 9PB
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Credo Capital Finance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- PIE PERFORMANCE LTD
- Company number
- 07156067 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 12 February 2010 (16 years old)
- Registered office
- 9 Byford Court Crockatt Road, Hadleigh, Ipswich, Suffolk, IP7 6RD, United Kingdom
- Nature of business
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- Maintenance and repair of motor vehicles (SIC 45200)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Christopher John Lansbury | Director | Mar 1976 | 9 Jun 2015 | None |
| John Lansbury | Director | Jan 1951 | 9 Jun 2015 | None |
| Matthew David Lansbury | Director | Oct 1983 | 29 Jul 2015 | None |
In the full report: every company its directors have run
- Confirmation that these 3 directors run no other company
- All 5 people who have been directors, with their dates
Filed accounts and finances
Net assets
£342k
+119% from £156k
Cash at bank
£321k
+13% from £285k
Employees (average)
9
Same as 9
Owed within a year
£282k
+33% from £213k
Assets and liabilities
In the full report: all 7 years of accounts
- Every year from 2020 to 2026
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 07156067. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Pie Performance’s history from the FCA register and Companies House, newest first.
2019
23 May 2019
- Became an introducer appointed representative
FCA register
2017
1 February 2017
- Christopher John Lansbury became a part-owner (25–50% of shares)
- John Lansbury became a part-owner (25–50% of shares)
Companies House
2015
9 June 2015
- Board replaced: its only director left and 3 new directors took over
Companies House
2012
12 February 2012
- Board replaced: its only director left and a new director took over
Companies House
2010
12 February 2010
- Incorporated at Companies House
Companies House
In the full report: all 13 events
- All 13 events in its history (6 shown here)
- Every director appointment and resignation: 7
Firms like Pie Performance
Other firms of the same type (car dealer), nearest first.
In the Colchester (CO) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Pie Performance
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- 7 years of accounts, charted
- All 13 events in its history
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Frequently asked questions about this firm
Is Pie Performance Limited FCA authorised?
What does introducer appointed representative mean for Pie Performance?
What is Pie Performance’s phone number and website?
Is Pie Performance a scam or clone?
Is my money safe with Pie Performance?
Who owns Pie Performance?
Who runs Pie Performance?
How long has Pie Performance been in business?
What do Pie Performance’s latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk