Pure Asset Finance Limited

Reference number: 978038

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When purebusinessfinance.co.uk first appeared online, and whether it can receive email
  • What kind of line 0191 814 3888 is
  • Who else gives the postcode NE20 9BE
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Pure Business Finance Trading name

FCA permissions and consumer protection

  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (1 permission)
  • Credit Broking

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
10945906
Company status
Active
Company type
Private limited company
Incorporated
5 September 2017 (9 years old)
Registered office
Ash House Bell Villas, Ponteland, Newcastle Upon Tyne, Tyne And Wear, NE20 9BE, England
Nature of business
  • Financial management (SIC 70221)

Directors and company secretaries

Name Role Born Appointed Other companies
Tony Mate Director Dec 1974 27 Apr 2020 None
Stacie Ann Mate Director Nov 1986 2 May 2025 1 other company

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company
1
still active
1

In the full report: all 1 company, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • All 3 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 March 2025Micro-entity accountsNot audited

Net assets

£45.5k

−67% from £139k

Employees (average)

2

−67% from 6

Owed within a year

£24.4k

−62% from £64.1k

Assets and liabilities

In the full report: all 6 years of accounts

  • Every year from 2020 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 10945906. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Pure Asset Finance’s history from the FCA register and Companies House, newest first.

Key events (6) All events (13)

2024

19 November 2024

  • Ben Christian Moore gave up control

Companies House

2022

8 December 2022

  • Regulated by the FCA from this date
  • Became authorised by the FCA

FCA register

26 May 2022

  • Tony Steven Mate took control (75–100% of shares)

Companies House

2017

5 September 2017

  • Incorporated at Companies House
  • Ben Christian Moore took control (75–100% of shares)

Companies House

In the full report: all 13 events

  • All 13 events in its history (6 shown here)
  • Every director appointment and resignation: 4
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Firms like Pure Asset Finance

Other firms of the same type (credit broker), nearest first.

In Newcastle Upon Tyne

Alan TranNewcastle Upon TyneAuthorisedAntonio PiliNewcastle upon TyneAuthorisedCorporate and Commercial Business Solutions Ltd.Newcastle upon TyneAuthorisedOnkar Singh DhanoyaNewcastle Upon TyneAuthorisedSamy SolaimanNewcastle Upon TyneAuthorisedSanjeeb NepaliNewcastle upon TyneAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Pure Asset Finance

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 1 other company its directors have run, named
  • 3 background checks on its contact details
  • 6 years of accounts, charted
  • All 13 events in its history

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Frequently asked questions about this firm

Is Pure Asset Finance Limited FCA authorised?
Yes, Pure Asset Finance Limited (FRN 978038) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since December 2022 and works as a credit broker. The FCA has placed no limits on its permissions.
What is Pure Asset Finance’s phone number and website?
The FCA register lists the phone number 0191 814 3888 and the website purebusinessfinance.co.uk for Pure Asset Finance. If you were given different contact details, use these to check with the firm before going any further.
Is Pure Asset Finance a scam or clone?
Pure Asset Finance is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Pure Asset Finance?
Its FCA permissions do not allow it to hold or control client money. Protection depends on which product you hold and how Pure Asset Finance handles your money, so check the specific product before you commit. You can also refer complaints about Pure Asset Finance to the Financial Ombudsman Service, free of charge.
Who owns Pure Asset Finance?
Companies House lists one person with significant control of Pure Asset Finance: Mr Tony Steven Mate (75–100% of shares). Before that, it was controlled by Mr Ben Christian Moore.
Who runs Pure Asset Finance?
Companies House lists 2 directors of Pure Asset Finance: Tony Mate and Stacie Ann Mate.
How long has Pure Asset Finance been in business?
The company was formed on 5 September 2017, and has held its current FCA authorisation since December 2022.
What do Pure Asset Finance’s latest accounts show?
Its latest accounts, to 31 March 2025, show net assets of £45.5k (−67% from £139k).
Does Pure Asset Finance use any other names?
It trades as Pure Business Finance.

Sources and links

The full report on Pure Asset Finance Limited

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