Reach Financial Services Limited

Reference number: 302801

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When covermy.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 8626 9454 is
  • Who else gives the postcode NG31 7JX
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Other names (22)

If you were contacted under any of these names, it is this firm.

  • Cover My Trading name: A name it trades under now.
  • Reach Insurance Solutions Trading name: A name it trades under now.
  • Payplan Financial Services Limited Former name: A name it was registered under before.
  • Who's Lending Ltd Former name: A name it was registered under before.
  • Building Block Insurance Services Former trading name: A name it used to trade under.
  • Cover My Boat Former trading name: A name it used to trade under.
  • Cover My Business Former trading name: A name it used to trade under.
  • Cover My Home Former trading name: A name it used to trade under.
  • Cover My Travels Former trading name: A name it used to trade under.
  • Cover My Wheels Former trading name: A name it used to trade under.
  • Financial Makeover Former trading name: A name it used to trade under.
  • JustaBank Former trading name: A name it used to trade under.
  • Mortgage Boss Former trading name: A name it used to trade under.
  • Payplan Financial Services Former trading name: A name it used to trade under.
  • Re-Plan Solutions Former trading name: A name it used to trade under.
  • Right2Buy Former trading name: A name it used to trade under.
  • Safeguard Former trading name: A name it used to trade under.
  • Thea Cox Mortgages Former trading name: A name it used to trade under.
  • The Remortgage Business Former trading name: A name it used to trade under.
  • Total Travel Insurance Services Former trading name: A name it used to trade under.
  • Who's Lending? Former trading name: A name it used to trade under.
  • Who's Packaging Former trading name: A name it used to trade under.

FCA permissions and consumer protection

  • Give regulated advice FSCS may apply
    A claim for unsuitable advice is itself FSCS-protected, up to the limit that applies to the product you were advised on.
  • Manage or trade investments FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Sell or arrange insurance FSCS may apply
    Eligible insurance claims may be FSCS-protected, often 90%, or 100% for compulsory or long-term cover.
  • Advise on or arrange mortgages FSCS may apply
    Mortgage advice and arranging may be FSCS-covered, up to the limit that applies.
  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (7 permissions)
  • Advising on investments (except on Pension Transfers and Pension Opt Outs)
  • Advising on P2P agreements
  • Arranging (bringing about) deals in investments
  • Assisting in the administration and performance of a contract of insurance
  • Credit Broking
  • Dealing in investments as agent
  • Making arrangements with a view to transactions in investments

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
26 November 2001 (24 years old)
Registered office
Premier House, Harlaxton Road, Grantham, NG31 7JX, England
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Directors and company secretaries

Name Role Born Appointed Other companies
Douglas Quentin Ronald Ford Director Mar 1949 1 May 2024 None
Rebecca Diggle Director Jun 1981 20 Apr 2025 None
Andrew Pearce Director Jul 1964 17 Oct 2025 None
Andrew Pearce Secretary Not published 1 May 2024 –

In the full report: every company its directors have run

  • Confirmation that these 3 directors run no other company
  • All 24 people who have been directors, with their dates
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Filed accounts and finances

Year to 31 December 2025Micro-entity accountsNot audited

Net assets

£4.15m

+70% from £2.44m

Employees (average)

22

+4.8% from 21

Owed within a year

£758k

−9.3% from £836k

Assets and liabilities

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 04328466. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Reach Financial Services’s history from the FCA register and Companies House, newest first.

2024

1 May 2024

  • Douglas Quentin Ronald Ford took control (75–100% of shares)

Companies House

30 April 2024

  • Totemic (2014) Holdings Limited gave up control

Companies House

2018

29 June 2018

  • Payplan Financial Services Limited gave up control
  • Totemic (2014) Holdings Limited took control (75–100% of shares)

Companies House

2016

30 June 2016

  • Payplan Financial Services Limited took control (75–100% of shares)

Companies House

2013

23 May 2013

  • Changed its registered name from "Payplan Financial Services Limited"

FCA register

1 April 2013

  • Regulated by the FCA from this date

FCA register

2005

30 December 2005

  • Changed its registered name from "Who's Lending Ltd"

FCA register

2004

31 October 2004

  • Regulated by the Financial Services Authority from this date
  • Became authorised by the FCA

FCA register

2001

26 November 2001

  • Incorporated at Companies House

Companies House

In the full report: all 97 events

  • All 97 events in its history (11 shown here)
  • Every director appointment and resignation: 45
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Firms like Reach Financial Services

Other firms of the same type (insurance broker), nearest first.

In Grantham

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Reach Financial Services

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 3 background checks on its contact details
  • All 97 events in its history

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Frequently asked questions about this firm

Is Reach Financial Services Limited FCA authorised?
Yes, Reach Financial Services Limited (FRN 302801) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since October 2004 and works as an insurance broker. The FCA has placed no limits on its permissions.
What is Reach Financial Services’ phone number and website?
The FCA register lists the phone number 020 8626 9454 and the website covermy.co.uk for Reach Financial Services. If you were given different contact details, use these to check with the firm before going any further.
Is Reach Financial Services a scam or clone?
Reach Financial Services is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Reach Financial Services?
Its FCA permissions do not allow it to hold or control client money. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about Reach Financial Services to the Financial Ombudsman Service, free of charge.
Who owns Reach Financial Services?
Companies House lists one person with significant control of Reach Financial Services: Mr Douglas Quentin Ronald Ford (75–100% of shares). Before that, it was controlled by Totemic (2014) Holdings Limited and Payplan Financial Services Limited.
Who runs Reach Financial Services?
Companies House lists 3 directors of Reach Financial Services: Douglas Quentin Ronald Ford, Rebecca Diggle and Andrew Pearce.
How long has Reach Financial Services been in business?
The company was formed on 26 November 2001, and has held its current FCA authorisation since October 2004.
What do Reach Financial Services’ latest accounts show?
Its latest accounts, to 31 December 2025, show net assets of £4.15m (+70% from £2.44m).
Does Reach Financial Services use any other names?
It trades as Cover My and Reach Insurance Solutions. It has previously used 20 other names, including Payplan Financial Services Limited, Who's Lending Ltd and Building Block Insurance Services.

Sources and links

The full report on Reach Financial Services Limited

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