Authorised by the FCA
This firm is on the FCA register and authorised to carry out regulated activities.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
The Greenhouse, Unit 4.6, 244-254 Cambridge Heath Road, London, E2 9DA, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When rootedfinance.org.uk first appeared online, and whether it can receive email
- What kind of line 020 3475 8811 is
- Who else gives the postcode E2 9DA
Other names (4)
If you were contacted under any of these names, it is this firm.
- Rooted Money Advice Trading name: A name it trades under now.
- Fair Money Advice Former name: A name it was registered under before.
- FMAUK Limited Former name: A name it was registered under before.
- Fair Money Advice (FMA) Former trading name: A name it used to trade under.
The firm, by virtue of its constitution or any enactment, must be:(i) required (after payment of outgoings) to apply the whole of its income and any capital it expends for charitable or public purposes, and (ii) prohibited from directly or indirectly distributing amongst its members any part of its assets (otherwise than for charitable or public purposes); And the firm must not have any associate (other than a not-for profit debt advice body) which carries on debt adjusting or debt counselling or providing credit information services.)
FCA permissions and consumer protection
- Lend or arrange credit No FSCS coverConsumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (3 permissions)
- Debt Adjusting
- Debt-counselling
- Providing Credit Information Services
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 07205478 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private company limited by guarantee
- Incorporated
- 26 March 2010 (16 years old)
- Registered office
- The Green House, Unit 4.6 244- 254 Cambridge Heath Road, London, E2 9DA, England
- Nature of business
-
- Financial intermediation not elsewhere classified (SIC 64999)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Amanda Jane Scott | Director | Nov 1971 | 1 Feb 2020 | 1 other company |
| Erik James Porter | Director | Nov 1978 | 12 Aug 2022 | 10 other companies |
| Muna Mohamed Rashid Yassin | Director | Nov 1976 | 13 Nov 2024 | 3 other companies |
| Victoria Tutt | Director | May 1982 | 27 Feb 2025 | None |
| Sope Otulana | Director | Jul 1985 | 3 Jul 2025 | None |
| Montserrat Tojeiro | Director | Oct 1973 | 26 Nov 2025 | None |
| Guillaume Benjamin Foucaud | Director | Mar 1982 | 22 Apr 2026 | 2 other companies |
| Muna Mohamed Rashid Yassin | Secretary | Not published | 26 Mar 2010 | – |
Other companies run by these 7 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 16
- closed down
- 6
- are FCA-registered
- 2
In the full report: all 16 companies, named
- What each company does, and whether it is still trading
- Which of these 7 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 2 on the FCA register
- All 19 people who have ever been directors, with their dates
Key dates in its history
Rooted Finance’s history from the FCA register and Companies House, newest first.
2024
26 June 2024
- Amanda Jane Scott no longer has significant control
- Jennifer Christine Rose Page no longer has significant control
- Rachel Elizabeth Bentley no longer has significant control
Companies House
2023
4 April 2023
- Changed its registered name from "FMAUK Limited"
FCA register
2022
26 August 2022
- Changed its registered name from "Fair Money Advice"
FCA register
11 August 2022
- Amanda Jane Scott gained significant control
- East End Fair Finance (Fair Finance) no longer has significant control
- Jennifer Christine Rose Page gained significant control
- Rachel Elizabeth Bentley gained significant control
Companies House
2016
7 April 2016
- East End Fair Finance (Fair Finance) gained significant control
Companies House
2014
8 July 2014
- Regulated by the FCA from this date
FCA register
1 April 2014
- FCA imposed a requirement (Not for profit firm)
- Became authorised by the FCA
FCA register · Companies House
2010
26 March 2010
- Incorporated at Companies House
Companies House
In the full report: all 51 events
- All 51 events in its history (14 shown here)
- Every director appointment and resignation: 33
Firms connected to Rooted Finance
Other FCA-listed firms that share a director, phone number or address with Rooted Finance. A link shows who the firm is tied to, not whether either can be trusted.
- past links
- 2
In the full report: all 0 connected firms, named
- 2 past links through former directors
Firms like Rooted Finance
Other firms of the same type (debt advice or management), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Rooted Finance
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 16 other companies its directors have run, named
- 3 background checks on its contact details, 1 flagged
- All 51 events in its history
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Frequently asked questions about this firm
Is Rooted Finance Limited FCA authorised?
What is Rooted Finance’s phone number and website?
Is Rooted Finance a scam or clone?
Is my money safe with Rooted Finance?
Who owns Rooted Finance?
Who runs Rooted Finance?
How long has Rooted Finance been in business?
Does Rooted Finance use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk