Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 13 years
- Protected through the principal
- No FCA actions
- Active company since 2013
- Accounts filed up to 30 August 2025
Responsible principal firm
BROWN & BROWN INSURANCE BROKERS (UK) LIMITED Reference number: 745618 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Shadow Insurance Services Limited (FRN 604927) is an AR of BROWN & BROWN INSURANCE BROKERS (UK) LIMITED (FRN 745618). When you use Shadow Insurance Services's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Shadow Insurance Services, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Floor 2 Lakeside Point, Lakeside Business Park, Walkmill Lane, Cannock, Staffordshire, WS11 0XE, United Kingdom
In the full report: 3 background checks
- When shadowinsurance.co.uk first appeared online, and whether it can receive email
- What kind of line 01543 720120 is
- Who else gives the postcode WS11 0XE
Other names (2)
If you were contacted under any of these names, it is this firm.
- Shadow Insurance Services Ltd Former name: A name it was registered under before.
- Nationwide Skips Insurance Former trading name: A name it used to trade under.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Brown & Brown Insurance Brokers (UK) Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 08647419 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 12 August 2013 (13 years old)
- Registered office
- C/O Cjm Associates Floor 2 Lakeside Tower, Lakeside Business Park, Walkmill Way, Cannock, Staffs, WS11 0XE, England
- Nature of business
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- Activities of insurance agents and brokers (SIC 66220)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Ronald Roberts | Director | Jan 1977 | 12 Aug 2013 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
Filed accounts and finances
Net assets
£294k
+38% from £214k
Employees (average)
4
Same as 4
Owed within a year
£48.2k
−44% from £85.8k
Assets and liabilities
In the full report: all 7 years of accounts
- Every year from 2019 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 08647419. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Shadow Insurance Services’s history from the FCA register and Companies House, newest first.
2024
9 May 2024
- Changed its registered name from "Shadow Insurance Services Ltd"
FCA register
2016
11 August 2016
- Ronald Roberts took control (75–100% of shares)
Companies House
2013
12 August 2013
- Incorporated at Companies House
Companies House
24 July 2013
- Became an appointed representative
FCA register
In the full report: all 9 events
- All 9 events in its history (4 shown here)
- Every director appointment and resignation: 1
Firms like Shadow Insurance Services
Other firms of the same type (insurance broker), nearest first.
In Cannock
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Shadow Insurance Services
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- 7 years of accounts, charted
- All 9 events in its history
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Frequently asked questions about this firm
Is Shadow Insurance Services Limited FCA authorised?
What does appointed representative mean for Shadow Insurance Services?
What is Shadow Insurance Services’ phone number and website?
Is Shadow Insurance Services a scam or clone?
Is my money safe with Shadow Insurance Services?
Who owns Shadow Insurance Services?
Who runs Shadow Insurance Services?
How long has Shadow Insurance Services been in business?
What do Shadow Insurance Services’ latest accounts show?
Does Shadow Insurance Services use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk