Simply Design Group Limited

Reference number: 1039157

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Responsible principal firm

SNAP FINANCE LIMITED Reference number: 741813 Authorised View firm →
What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • SIMPLY DESIGN GROUP LIMITED (FRN 1039157) introduces customers to SNAP FINANCE LIMITED (FRN 741813). Any regulated advice or arranging is done by the principal, not SIMPLY DESIGN GROUP.
  • Example: if SIMPLY DESIGN GROUP refers you to a financial adviser, the advice should come from the principal firm, not from SIMPLY DESIGN GROUP itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When welove.co.uk first appeared online, and whether it can receive email
  • What kind of line 01942 311234 is
  • Who else gives the postcode WN3 4AL
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • We Love Trading name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Snap Finance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
11716662
Company status
Active
Company type
Private limited company
Incorporated
7 December 2018 (7 years old)
Registered office
Reedham House, 31 King Street West, Manchester, Greater Manchester, M3 2PJ, England
Nature of business
  • Retail sale via mail order houses or via Internet (SIC 47910)

Directors and company secretaries

Name Role Born Appointed Other companies
Peter Stevens Director Aug 1954 7 Dec 2018 None
Colin Derrick Stevens Director Jul 1980 8 Oct 2019 27 other companies

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
27
closed down
18
still active
9

In the full report: all 27 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
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Filed accounts and finances

Year to 31 December 2025Small company accountsNot audited

Total equity

−£2.71m

No earlier figure to compare

Cash at bank

£455k

+13% from £402k

Employees (average)

22

+29% from 17

Owed within a year

£5.45m

+15% from £4.74m

Total equity is negative: on its last balance sheet the company owed £2.71m more than it owned.

Assets and liabilities

In the full report: all 7 years of accounts

  • Every year from 2019 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 11716662. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Simply Design Group’s history from the FCA register and Companies House, newest first.

Key events (4) All events (7)

2025

23 July 2025

  • Became an introducer appointed representative

FCA register

2019

8 October 2019

  • Colin Derrick Stevens became a part-owner (25–50% of shares)

Companies House

2018

7 December 2018

  • Incorporated at Companies House
  • Peter Stevens became a part-owner (25–50% of shares)

Companies House

In the full report: all 7 events

  • All 7 events in its history (4 shown here)
  • Every director appointment and resignation: 2
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Firms like Simply Design Group

Other firms of the same type (retailer), nearest first.

In Wigan

Blinding Blinds and Shutters LimitedWiganAppointed representativeGp’s Flooring & Furniture LtdWiganAppointed representativeGreen's Carpets LimitedWiganAppointed representativeJust Blinds Lancashire LtdWiganAppointed representativeJust Blinds Wigan LtdWiganAppointed representativeRosecode LtdWiganAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Simply Design Group

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 27 other companies its directors have run, named
  • 3 background checks on its contact details
  • 7 years of accounts, charted
  • All 7 events in its history

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Frequently asked questions about this firm

Is Simply Design Group Limited FCA authorised?
Simply Design Group Limited (FRN 1039157) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Simply Design Group?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Simply Design Group Limited (FRN 1039157) introduces customers to SNAP FINANCE LIMITED (FRN 741813). Any regulated advice or arranging is done by the principal, not Simply Design Group. Example: if Simply Design Group refers you to a financial adviser, the advice should come from the principal firm, not from Simply Design Group itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Simply Design Group’s phone number and website?
The FCA register lists the phone number 01942 311234 and the website welove.co.uk for Simply Design Group. If you were given different contact details, use these to check with the firm before going any further.
Is Simply Design Group a scam or clone?
Simply Design Group is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Simply Design Group?
Protection works through Snap Finance Limited, the principal firm responsible for Simply Design Group's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Simply Design Group?
Companies House lists 2 people with significant control of Simply Design Group: Mr Colin Derrick Stevens (25–50% of shares) and Mr Peter Stevens (25–50% of shares).
Who runs Simply Design Group?
Companies House lists 2 directors of Simply Design Group: Peter Stevens and Colin Derrick Stevens.
How long has Simply Design Group been in business?
The company was formed on 7 December 2018.
What do Simply Design Group’s latest accounts show?
Its latest accounts, to 31 December 2025, show total equity of −£2.71m (no earlier figure to compare) and cash at bank of £455k (+13% from £402k).
Does Simply Design Group use any other names?
It trades as We Love.

Sources and links

The full report on Simply Design Group Limited

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