Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 3 years
- Protected through the principal
- No FCA actions
- Active company since 2023
- Accounts filed up to 28 February 2025
- On its latest accounts it owed £58.2k more than it owned
Responsible principal firm
SNAP FINANCE LIMITED Reference number: 741813 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Sofabliss Ltd (FRN 995446) introduces customers to SNAP FINANCE LIMITED (FRN 741813). Any regulated advice or arranging is done by the principal, not Sofabliss.
- Example: if Sofabliss refers you to a financial adviser, the advice should come from the principal firm, not from Sofabliss itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Unit 3, Sunbeam Studios, Wolverhampton, Wolverhampton, WV2 4PF, United Kingdom
In the full report: 3 background checks
- When sofabliss.co.uk first appeared online, and whether it can receive email
- What kind of line 0121 740 0307 is, and the other firm that gives it
- Who else gives the postcode WV2 4PF
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Snap Finance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 14653072 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 9 February 2023 (3 years old)
- Registered office
- Unit 3 Sunbeam Studios, Sunbeam Street, Wolverhampton, WV2 4PF, England
- Nature of business
-
- Retail sale via mail order houses or via Internet (SIC 47910)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Saeid Reza Soozandeh | Director | Jun 1970 | 9 Feb 2023 | 2 other companies |
Other companies run by its director
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 2
- still active
- 2
- is FCA-registered
- 1
In the full report: all 2 companies, named
- What each company does, and whether it is still trading
- Which of its director sits on each board, and since when
- Any that went into liquidation or administration
- The one on the FCA register
Filed accounts and finances
Net assets
−£58.2k
Down £56.2k from −£1,995
Cash at bank
£26.9k
+87% from £14.4k
Employees (average)
0
Same as 0
Owed within a year
£42.1k
+412% from £8,215
Net assets are negative: on its last balance sheet the company owed £58.2k more than it owned.
Net assets
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 14653072. Figures are exactly as filed; nothing is estimated.
Key dates in its history
Sofabliss’s history from the FCA register and Companies House, newest first.
2023
26 April 2023
- Became an introducer appointed representative
FCA register
9 February 2023
- Incorporated at Companies House
- Saeid Reza Soozandeh took control (75–100% of shares)
- Saeid Reza Soozandeh appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms connected to Sofabliss
Other FCA-listed firms that share a director, phone number or address with Sofabliss. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 2
- share a director
- 1
- share its phone number
- 1
In the full report: all 2 connected firms, named
- How each is linked: shared directors (1), the same phone number (1), the same postcode (1)
- Who links each one: the named directors, with dates
Firms like Sofabliss
Other firms of the same type (retailer), nearest first.
In Wolverhampton
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Sofabliss
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 2 other companies its directors have run, named
- 3 background checks on its contact details
- All 4 events in its history
- 2 connected firms, named, and who links them
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Frequently asked questions about this firm
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What do Sofabliss’ latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk