South West Water Limited

Reference number: 411090

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • South West Water Limited (FRN 411090) is an AR of Homeserve Membership Limited (FRN 312518). When you use South West Water's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from South West Water, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When southwestwater.co.uk first appeared online, and whether it can receive email
  • What kind of line 01392 446688 is
  • Who else gives the postcode EX2 7HR
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • Bournemouth Water Trading name: A name it trades under now.
  • Bristol Water Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Homeserve Membership Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
1 April 1989 (37 years old)
Registered office
Peninsula House, Rydon Lane, Exeter, Devon, EX2 7HR
Nature of business
  • Water collection, treatment and supply (SIC 36000)
  • Sewerage (SIC 37000)

Directors and company secretaries

Name Role Born Appointed Other companies
Jonathan Butterworth Director Jun 1962 28 Sep 2017 28 other companies
Loraine Woodhouse Director Dec 1968 1 Dec 2022 8 other companies
Dorothy Marie Burwell Director Feb 1980 1 Dec 2022 5 other companies
David Sproul Director Oct 1959 1 Jul 2024 1 other company
Laura Flowerdew Director Feb 1976 11 Jul 2024 35 other companies
Andrea Margaret Blance Director Jul 1964 8 Apr 2025 22 other companies
Andrew Haines Director Apr 1964 1 Nov 2025 9 other companies
James Keith Haslett Director May 1979 19 May 2026 10 other companies
Emma Louise Hough Secretary Not published 1 Sep 2026 –

Other companies run by these 8 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
101
closed down
10
went insolvent
2

In the full report: all 101 companies, named

  • What each company does, and whether it is still trading
  • Which of these 8 directors sit on each board, and since when
  • The 2 that went into liquidation or administration
  • The 10 on the FCA register
  • The 3 companies these 8 directors run together
  • All 39 people who have ever been directors, with their dates
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Key dates in its history

South West Water’s history from the FCA register and Companies House, newest first.

2016

6 April 2016

  • Pennon Group PLC took control (75–100% of shares)

Companies House

2005

14 January 2005

  • Became an appointed representative

FCA register

1989

1 April 1989

  • Incorporated at Companies House

Companies House

In the full report: all 73 events

  • All 73 events in its history (3 shown here)
  • Every director appointment and resignation: 68
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Firms connected to South West Water

Other FCA-listed firms that share a director, phone number or address with South West Water. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
3
share a director
3
past links
7

In the full report: all 3 connected firms, named

  • How each is linked: shared directors (3)
  • Who links each one: the named directors, with dates
  • 7 past links through former directors
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Firms like South West Water

Other firms of the same type (insurance broker), nearest first.

In the Exeter (EX) postcode area

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on South West Water

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 101 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 73 events in its history
  • 3 connected firms, named, and who links them

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Frequently asked questions about this firm

Is South West Water Limited FCA authorised?
South West Water Limited (FRN 411090) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for South West Water?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. South West Water Limited (FRN 411090) is an AR of Homeserve Membership Limited (FRN 312518). When you use South West Water's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from South West Water, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is South West Water’s phone number and website?
The FCA register lists the phone number 01392 446688 and the website southwestwater.co.uk for South West Water. If you were given different contact details, use these to check with the firm before going any further.
Is South West Water a scam or clone?
South West Water is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with South West Water?
Protection works through Homeserve Membership Limited, the principal firm responsible for South West Water's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns South West Water?
South West Water is owned by Pennon Group PLC, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 6 April 2016.
Who runs South West Water?
Companies House lists 8 directors of South West Water: Jonathan Butterworth, Loraine Woodhouse, Dorothy Marie Burwell, David Sproul, Laura Flowerdew, Andrea Margaret Blance and 2 more.
How long has South West Water been in business?
The company was formed on 1 April 1989.
Does South West Water use any other names?
It trades as Bournemouth Water and Bristol Water.

Sources and links

The full report on South West Water Limited

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