St Johns Asset Management Limited

Reference number: 441074

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Phone number

    01527 577775

  • Address

    AFH House, Buntsford Drive, Stoke Heath, Bromsgrove, Worcestershire, B60 4JE, United Kingdom

In the full report: 2 background checks

  • What kind of line 01527 577775 is, and the 2 other firms that give it
  • Who else gives the postcode B60 4JE
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • AFH Private Wealth Trading name
  • Elgar Financial Ltd Former name

FCA permissions and consumer protection

  • Give regulated advice FSCS may apply
    A claim for unsuitable advice is itself FSCS-protected, up to the limit that applies to the product you were advised on.
  • Manage or trade investments FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (5 permissions)
  • Advising on investments (except on Pension Transfers and Pension Opt Outs)
  • Arranging (bringing about) deals in investments
  • Dealing in investments as agent
  • Making arrangements with a view to transactions in investments
  • Managing investments

Limits on what they may do

  • This firm may handle your money in passing but must not hold it, so payments should go to the product provider, never to a personal account.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
04949726
Company status
Active
Company type
Private limited company
Incorporated
31 October 2003 (22 years old)
Registered office
Matches the FCA register address ✓
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Directors and company secretaries

Name Role Born Appointed Other companies
Alexis Larvin Director Jul 1982 10 Sep 2012 9 other companies
Alan Hudson Director Jul 1958 10 Sep 2012 48 other companies
Hayden David Robinson Director Jun 1970 15 Jun 2023 28 other companies

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
61
closed down
47
are FCA-registered
3

In the full report: all 61 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 3 on the FCA register, including one no longer authorised
  • The 23 companies these 3 directors run together
  • All 8 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 October 2025Full accountsAudited

Profit before tax

£3.65m

+35% from £2.71m

Total equity

£14.7m

+36% from £10.8m

Owed within a year

£333k

No earlier figure to compare

Profit before tax

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 04949726. Figures are exactly as filed; nothing is estimated.

Key dates in its history

St Johns Asset Management’s history from the FCA register and Companies House, newest first.

Key events (8) All events (23)

2016

6 April 2016

  • Afh Financial Group Limited took control (75–100% of shares)

Companies House

2013

1 November 2013

  • Changed its registered name from "Elgar Financial Ltd"

FCA register

24 October 2013

  • FCA imposed a requirement (May control but not hold client money)

FCA register

1 April 2013

  • Regulated by the FCA from this date

FCA register

2012

10 September 2012

  • Board replaced: its only director left and 3 new directors took over

Companies House

2006

23 January 2006

  • Became authorised by the FCA

FCA register

2005

3 January 2005

  • Regulated by the Financial Services Authority from this date

FCA register

2003

31 October 2003

  • Incorporated at Companies House

Companies House

In the full report: all 23 events

  • All 23 events in its history (8 shown here)
  • Every director appointment and resignation: 11
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Firms connected to St Johns Asset Management

Other FCA-listed firms that share a director, phone number or address with St Johns Asset Management. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
3
share a director
3
share its phone number
2

In the full report: all 3 connected firms, named

  • How each is linked: shared directors (3), the same phone number (2), the same postcode (2)
  • Who links each one: the named directors, with dates
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Firms like St Johns Asset Management

Other firms of the same type (investment or fund manager), nearest first.

In Bromsgrove

AFH Independent Financial Services LimitedBromsgroveAuthorisedSunlight Capital Partners LLPBromsgroveAppointed representative

In the Birmingham (B) postcode area

Wesleyan Unit Trust Managers LimitedBirminghamAuthorisedStandard Life Fund Managers LimitedBirminghamAuthorisedMercia Fund Management LimitedHenley-in-ArdenAuthorisedAlTi RE LimitedBirminghamAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on St Johns Asset Management

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 61 other companies its directors have run, named
  • 2 background checks on its contact details
  • All 23 events in its history
  • 3 connected firms, named, and who links them

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Frequently asked questions about this firm

Is St Johns Asset Management Limited FCA authorised?
Yes, St Johns Asset Management Limited (FRN 441074) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since January 2006 and works as an investment or fund manager. The FCA has placed a limit on what it may do.
What is St Johns Asset Management’s phone number?
The FCA register lists the phone number 01527 577775 for St Johns Asset Management. If you were given different contact details, use these to check with the firm before going any further. The same number is also given by 2 other FCA firms.
Is St Johns Asset Management a scam or clone?
St Johns Asset Management is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with St Johns Asset Management?
Its FCA permissions do not allow it to hold or control client money. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about St Johns Asset Management to the Financial Ombudsman Service, free of charge.
Who owns St Johns Asset Management?
St Johns Asset Management is owned by Afh Financial Group Limited, which holds 75–100% of shares, since 6 April 2016.
Who runs St Johns Asset Management?
Companies House lists 3 directors of St Johns Asset Management: Alexis Larvin, Alan Hudson and Hayden David Robinson.
How long has St Johns Asset Management been in business?
The company was formed on 31 October 2003, and has held its current FCA authorisation since January 2006.
What do St Johns Asset Management’s latest accounts show?
Its latest accounts, to 31 October 2025, show profit before tax of £3.65m (+35% from £2.71m) and total equity of £14.7m (+36% from £10.8m).
Does St Johns Asset Management use any other names?
It trades as AFH Private Wealth. It has previously used the name Elgar Financial Ltd.

Sources and links

The full report on St Johns Asset Management Limited

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