Sundowner Limited: FCA regulated?

Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Appointed for 21 years
Protected through the principal
No FCA actions
Active company since 1993
Accounts filed up to 31 March 2026

Responsible principal firm

Plum Underwriting Limited Reference number: 309166 Authorised View firm →

What does this mean?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
Sundowner Limited (FRN 417670) introduces customers to Plum Underwriting Limited (FRN 309166). Any regulated advice or arranging is done by the principal, not Sundowner.
Example: if Sundowner refers you to a financial adviser, the advice should come from the principal firm, not from Sundowner itself.
Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Website

sundownerholidaypark.com (opens in a new tab)
Phone number

01493 730159
Address

Sundowner Holiday Park, Newport Road, Great Yarmouth, Norfolk, NR29 4NW, United Kingdom

In the full report: 3 background checks

When sundownerholidaypark.com first appeared online, and whether it can receive email
What kind of line 01493 730159 is
Who else gives the postcode NR29 4NW

Other names (1)

If you were contacted under any of these names, it is this firm.

Sundowner Holiday Park Trading name: A name it trades under now.

FCA permissions and consumer protection

Protection through the principal firm
Protection works through Plum Underwriting Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Complaints Ombudsman, free
You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number: 02778763 (opens Companies House in a new tab)
Company status: Active
Company type: Private limited company
Incorporated: 12 January 1993 (33 years old)
Registered office: 3 Weekley Wood Close, Kettering, Northamptonshire, NN14 1UQ, United Kingdom
Nature of business: Other holiday and other collective accommodation (SIC 55209)

Directors and company secretaries

Name	Role	Born	Appointed	Other companies
Paul Raymond Cross	Director	Mar 1947	12 Jan 1993	1 other company
Ian Geoffrey Gillett	Director	Oct 1946	12 Jan 1993	None
Ian Geoffrey Gillett	Secretary	Not published	12 Jan 1993	None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company: 1
still active: 0
went insolvent: 1

In the full report: all 1 company, named

What each company does, and whether it is still trading
Which of these 2 directors sit on each board, and since when
The one that went into liquidation or administration
All 3 people who have ever been directors, with their dates

Filed accounts and finances

Year to 31 March 2026Small company accountsNot audited

Total equity

£316k

−19% from £393k

Cash at bank

£604k

−26% from £815k

Employees (average)

10

+11% from 9

Owed within a year

£80.5k

−56% from £182k

Assets and liabilities

In the full report: all 7 years of accounts

Every year from 2020 to 2026
The chart, over every year
Every filed figure, year by year

About these figures

Turnover: Money taken from sales in the year, before any costs.
Profit before tax: What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity: Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities: Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank: Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year: Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 02778763. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Sundowner’s history from the FCA register and Companies House, newest first.

Key events (4) All events (7)

2016

6 April 2016

Ian Geoffrey Gillett became a part-owner (25–50% of shares)
Paul Raymond Cross became a part-owner (25–50% of shares)

Companies House

2005

14 January 2005

Became an introducer appointed representative

FCA register

1993

12 January 1993

Incorporated at Companies House

Companies House

In the full report: all 7 events

All 7 events in its history (4 shown here)
Every director appointment and resignation: 2

Firms connected to Sundowner

Other FCA-listed firms that share a director, phone number or address with Sundowner. A link shows who the firm is tied to, not whether either can be trusted.

connected firm: 1
share its postcode: 1

In the full report: the connected firm, named

How it is linked: the same postcode (1)
Who links it to this firm: the named directors, with dates

Firms like Sundowner

Other firms of the same type (insurance broker), nearest first.

In the Norwich (NR) postcode area

Anglian Health LtdDerehamAppointed representative Rebecca HowardDerehamAppointed representative Anglian Mortgages LtdNorwichAppointed representative Arnolds Keys LLPNorwichAppointed representative Baylon Philips Financial Solutions LtdNorwichAppointed representative Belmore Wood LimitedLessinghamAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Sundowner

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

1 other company its directors have run, named
3 background checks on its contact details
7 years of accounts, charted
All 7 events in its history
1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Sundowner Limited FCA authorised?

Sundowner Limited (FRN 417670) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.

What does introducer appointed representative mean for Sundowner?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Sundowner Limited (FRN 417670) introduces customers to Plum Underwriting Limited (FRN 309166). Any regulated advice or arranging is done by the principal, not Sundowner. Example: if Sundowner refers you to a financial adviser, the advice should come from the principal firm, not from Sundowner itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

What is Sundowner’s phone number and website?

The FCA register lists the phone number 01493 730159 and the website sundownerholidaypark.com for Sundowner. If you were given different contact details, use these to check with the firm before going any further.

Is Sundowner a scam or clone?

Sundowner is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.

Is my money safe with Sundowner?

Protection works through Plum Underwriting Limited, the principal firm responsible for Sundowner's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Who owns Sundowner?

Companies House lists 2 people with significant control of Sundowner: Mr Paul Raymond Cross (25–50% of shares) and Mr Ian Geoffrey Gillett (25–50% of shares).

Who runs Sundowner?

Companies House lists 2 directors of Sundowner: Paul Raymond Cross and Ian Geoffrey Gillett.

How long has Sundowner been in business?

The company was formed on 12 January 1993.

What do Sundowner’s latest accounts show?

Its latest accounts, to 31 March 2026, show total equity of £316k (−19% from £393k) and cash at bank of £604k (−26% from £815k).

Does Sundowner use any other names?

It trades as Sundowner Holiday Park.