Sure Wise Limited: FCA regulated?

Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Authorised for 12 years
Your funds are protected by FSCS
No FCA actions
Active company since 2010
Accounts filed up to 31 December 2025

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Website

surewise.com (opens in a new tab)
Phone number

01268 200020
Address

Unit 3, Hadleigh Park Business Park, Chapel Lane, Benfleet, Essex, SS7 2PP, United Kingdom

In the full report: 3 background checks

When surewise.com first appeared online, and whether it can receive email
What kind of line 01268 200020 is
Who else gives the postcode SS7 2PP

Other names (8)

If you were contacted under any of these names, it is this firm.

www.asciendas.com Trading name: A name it trades under now.
www.bluebadgemobilityinsurance.co.uk Trading name: A name it trades under now.
www.cover4business.com Trading name: A name it trades under now.
www.cover4carers.com Trading name: A name it trades under now.
www.cover4storage.com Trading name: A name it trades under now.
www.justmobility.co.uk Trading name: A name it trades under now.
www.surewise.com Trading name: A name it trades under now.
www.warrantyshop.co.uk Trading name: A name it trades under now.

FCA permissions and consumer protection

Manage or trade investments FSCS may apply
Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
Sell or arrange insurance FSCS may apply
Eligible insurance claims may be FSCS-protected, often 90%, or 100% for compulsory or long-term cover.
Lend or arrange credit No FSCS cover
Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
Complaints Ombudsman, free
You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Show FCA detail (5 permissions)

Arranging (bringing about) deals in investments
Assisting in the administration and performance of a contract of insurance
Credit Broking
Dealing in investments as agent
Making arrangements with a view to transactions in investments

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number: 07432009 (opens Companies House in a new tab)
Company status: Active
Company type: Private limited company
Incorporated: 8 November 2010 (15 years old)
Registered office: Unit 3 Hadleigh Park Business Park, Chapel Lane, Benfleet, Essex, SS7 2PP, England
Nature of business: Business and domestic software development (SIC 62012)
Non-life insurance (SIC 65120)

Directors and company secretaries

Name	Role	Born	Appointed	Other companies
Stuart Francisco Javier Bensusan	Director	Oct 1968	5 Mar 2012	11 other companies
Richard Laurie Hannan	Director	Jun 1972	5 Feb 2014	7 other companies
James Antony Wilson	Director	Aug 1987	24 Apr 2018	3 other companies
Simon Purnell	Director	Jun 1967	24 Apr 2018	11 other companies
Stuart Francisco Javier Bensusan	Secretary	Not published	31 Dec 2012	–

Other companies run by these 4 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies: 16
closed down: 10
run together: 10

In the full report: all 16 companies, named

What each company does, and whether it is still trading
Which of these 4 directors sit on each board, and since when
Any that went into liquidation or administration
The 10 companies these 4 directors run together
All 5 people who have ever been directors, with their dates

Filed accounts and finances

Year to 31 December 2025Full accountsNot audited

Net assets

£1.40m

+34% from £1.04m

Cash at bank

£2.85m

+44% from £1.98m

Owed within a year

£1.62m

No earlier figure to compare

Assets and liabilities

In the full report: all 7 years of accounts

Every year from 2019 to 2025
The chart, over every year
Every filed figure, year by year

About these figures

Turnover: Money taken from sales in the year, before any costs.
Profit before tax: What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity: Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities: Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank: Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year: Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 07432009. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Sure Wise’s history from the FCA register and Companies House, newest first.

Key events (3) All events (21)

2014

1 September 2014

Regulated by the FCA from this date
Became authorised by the FCA

FCA register

2010

8 November 2010

Incorporated at Companies House

Companies House

In the full report: all 21 events

All 21 events in its history (3 shown here)
Every director appointment and resignation: 8

Firms connected to Sure Wise

Other FCA-listed firms that share a director, phone number or address with Sure Wise. A link shows who the firm is tied to, not whether either can be trusted.

connected firm: 1
no longer authorised: 1
share its postcode: 1

In the full report: the connected firm, named

How it is linked: the same postcode (1)
Who links it to this firm: the named directors, with dates

Firms like Sure Wise

Other firms of the same type (insurance broker), nearest first.

In Benfleet

Alpine Insurance Services LimitedBenfleetAuthorised Chambers Financial Services LimitedBenfleetAppointed representative Relentless Strategies LTDBenfleetAppointed representative Cost Compare LimitedBenfleetAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Sure Wise

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

16 other companies its directors have run, named
3 background checks on its contact details
7 years of accounts, charted
All 21 events in its history
1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Sure Wise Limited FCA authorised?

Yes, Sure Wise Limited (FRN 618327) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since September 2014 and works as an insurance broker. The FCA has placed no limits on its permissions.

What is Sure Wise’s phone number and website?

The FCA register lists the phone number 01268 200020 and the website surewise.com for Sure Wise. If you were given different contact details, use these to check with the firm before going any further.

Is Sure Wise a scam or clone?

Sure Wise is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.

Is my money safe with Sure Wise?

Its FCA permissions do not allow it to hold or control client money. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about Sure Wise to the Financial Ombudsman Service, free of charge.

Who runs Sure Wise?

Companies House lists 4 directors of Sure Wise: Stuart Francisco Javier Bensusan, Richard Laurie Hannan, James Antony Wilson and Simon Purnell.

How long has Sure Wise been in business?

The company was formed on 8 November 2010, and has held its current FCA authorisation since September 2014.

What do Sure Wise’s latest accounts show?

Its latest accounts, to 31 December 2025, show net assets of £1.40m (+34% from £1.04m) and cash at bank of £2.85m (+44% from £1.98m).

Does Sure Wise use any other names?

It trades as www.asciendas.com, www.bluebadgemobilityinsurance.co.uk, www.cover4business.com, www.cover4carers.com and www.cover4storage.com, and 3 more names.