The Liverpool Football Club and Athletic Grounds Limited

Reference number: 743985

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Responsible principal firm

V12 Retail Finance Limited Reference number: 679653 Authorised View firm →
What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS LIMITED (FRN 743985) introduces customers to V12 Retail Finance Limited (FRN 679653). Any regulated advice or arranging is done by the principal, not THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS.
  • Example: if THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS refers you to a financial adviser, the advice should come from the principal firm, not from THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When liverpoolfc.com first appeared online, and whether it can receive email
  • What kind of line 0151 263 2361 is
  • Who else gives the postcode L4 0TH
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • Liverpool FC Trading name
  • The Liverpool Football Club Trading name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through V12 Retail Finance Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
00035668
Company status
Active
Company type
Private limited company
Incorporated
26 January 1892 (134 years old)
Registered office
Matches the FCA register address ✓
Nature of business
  • Operation of sports facilities (SIC 93110)

Directors and company secretaries

Name Role Born Appointed Other companies
Michael Gordon Director Nov 1964 15 Oct 2010 3 other companies
Thomas Charles Werner Director Apr 1950 15 Oct 2010 3 other companies
John Henry Director Sep 1949 15 Oct 2010 2 other companies
Michael Joseph Egan Director Nov 1960 1 Jul 2013 1 other company
Kenneth Mathieson Dalglish (Sir) Director Mar 1951 1 Oct 2013 25 other companies
Jennifer Louise Beacham Director Jul 1983 1 Sep 2025 1 other company
Jonathan Albert Bamber Director Oct 1983 1 Sep 2025 4 other companies
Joanne Roberts Secretary Not published 1 Nov 2015 –

Other companies run by these 7 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
32
closed down
14
went insolvent
1

In the full report: all 32 companies, named

  • What each company does, and whether it is still trading
  • Which of these 7 directors sit on each board, and since when
  • The one that went into liquidation or administration
  • The 3 companies these 7 directors run together
  • All 39 people who have ever been directors, with their dates
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Key dates in its history

This firm’s history from the FCA register and Companies House, newest first.

Key events (3) All events (68)

2016

13 April 2016

  • Became an introducer appointed representative

FCA register

6 April 2016

  • Uksv Holdings Company Limited took control (75–100% of shares)

Companies House

1892

26 January 1892

  • Incorporated at Companies House

Companies House

In the full report: all 68 events

  • All 68 events in its history (3 shown here)
  • Every director appointment and resignation: 63
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Get the full report on this firm

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 32 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 68 events in its history

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Frequently asked questions about this firm

Is The Liverpool Football Club and Athletic Grounds Limited FCA authorised?
The Liverpool Football Club and Athletic Grounds Limited (FRN 743985) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for The Liverpool Football Club and Athletic Grounds?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. The Liverpool Football Club and Athletic Grounds Limited (FRN 743985) introduces customers to V12 Retail Finance Limited (FRN 679653). Any regulated advice or arranging is done by the principal, not The Liverpool Football Club and Athletic Grounds. Example: if The Liverpool Football Club and Athletic Grounds refers you to a financial adviser, the advice should come from the principal firm, not from The Liverpool Football Club and Athletic Grounds itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is The Liverpool Football Club and Athletic Grounds’ phone number and website?
The FCA register lists the phone number 0151 263 2361 and the website liverpoolfc.com for The Liverpool Football Club and Athletic Grounds. If you were given different contact details, use these to check with the firm before going any further.
Is The Liverpool Football Club and Athletic Grounds a scam or clone?
The Liverpool Football Club and Athletic Grounds is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with The Liverpool Football Club and Athletic Grounds?
Protection works through V12 Retail Finance Limited, the principal firm responsible for The Liverpool Football Club and Athletic Grounds's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns The Liverpool Football Club and Athletic Grounds?
The Liverpool Football Club and Athletic Grounds is owned by Uksv Holdings Company Limited, which holds 75–100% of shares, since 6 April 2016.
Who runs The Liverpool Football Club and Athletic Grounds?
Companies House lists 7 directors of The Liverpool Football Club and Athletic Grounds: Michael Gordon, Thomas Charles Werner, John Henry, Michael Joseph Egan, Kenneth Mathieson Dalglish (Sir), Jennifer Louise Beacham and 1 more.
How long has The Liverpool Football Club and Athletic Grounds been in business?
The company was formed on 26 January 1892.
Does The Liverpool Football Club and Athletic Grounds use any other names?
It trades as Liverpool FC and The Liverpool Football Club.

Sources and links

The full report on The Liverpool Football Club and Athletic Grounds Limited

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