The Mayfair Finance Capital Ltd.

Reference number: 945197

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When mayfairfinance.uk first appeared online, and whether it can receive email
  • What kind of line 020 7060 4450 is
  • Who else gives the postcode WC1X 0ND
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Other names (4)

If you were contacted under any of these names, it is this firm.

  • Mayfair Finance Trading name
  • Pignus Automotivum Trading name
  • Horse World of Bawtry Limited Former name
  • World of Horses Former trading name

FCA permissions and consumer protection

  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (3 permissions)
  • Credit Broking
  • Debt Adjusting
  • Debt-counselling

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Concerns on the company record

  • Confirmation statement is overdue at Companies House.
Company number
12436136
Company status
Active
Company type
Private limited company
Incorporated
31 January 2020 (6 years old)
Registered office
2 Frederick Street, Kings Cross, London, WC1X 0ND, United Kingdom
Nature of business
  • Raising of horses and other equines (SIC 01430)
  • Financial intermediation not elsewhere classified (SIC 64999)
  • Operation of sports facilities (SIC 93110)
  • Other service activities not elsewhere classified (SIC 96090)

Directors and company secretaries

Name Role Born Appointed Other companies
Asad Imran Director Sep 1987 24 Aug 2026 None

In the full report: every company its directors have run

  • Confirmation that its director runs no other company
  • All 4 people who have been directors, with their dates
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Filed accounts and finances

Year to 31 January 2025Full accountsNot audited

Turnover

£1.03m

+90% from £540k

Profit before tax

£118k

+50% from £79.0k

Net assets

£307k

+42% from £216k

Cash at bank

£59.4k

+124% from £26.5k

Turnover and profit

In the full report: all 5 years of accounts

  • Every year from 2021 to 2025
  • Both charts, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 12436136. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

The Mayfair Finance Capital’s history from the FCA register and Companies House, newest first.

Key events (13) All events (26)

2026

2 October 2026

  • Changed its registered name from "Horse World of Bawtry Limited"

FCA register

24 August 2026

  • Board replaced: its only director left and a new director took over
  • Asad Imran took control (75–100% of shares)
  • Basat Ali Khan gave up control

Companies House

2023

28 March 2023

  • Board replaced: its only director left and a new director took over
  • Ayesha Sara Khan gave up control
  • Basat Ali Khan took control (75–100% of shares)

Companies House

2022

1 November 2022

  • Ayesha Sara Khan took control (75–100% of shares)

Companies House

10 October 2022

  • Ayesha Sara Khan gave up control

Companies House

2021

13 March 2021

  • Regulated by the FCA from this date
  • Became authorised by the FCA

FCA register

2020

31 January 2020

  • Incorporated at Companies House
  • Ayesha Sara Khan took control (75–100% of shares)

Companies House

In the full report: all 26 events

  • All 26 events in its history (13 shown here)
  • Every director appointment and resignation: 7
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Firms connected to The Mayfair Finance Capital

Other FCA-listed firms that share a director, phone number or address with The Mayfair Finance Capital. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
2
share its postcode
2

In the full report: all 2 connected firms, named

  • How each is linked: the same postcode (2)
  • Who links each one: the named directors, with dates
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Firms like The Mayfair Finance Capital

Other firms of the same type (credit broker), nearest first.

In London

London Business SchoolLondonAuthorisedRoyal College of Nursing of the United KingdomLondonAuthorisedRobert BurgessLondonAuthorisedSwoop Finance LimitedLondonAuthorisedNanotax LimitedLondonAuthorisedMha Financial Solutions LimitedLondonAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on The Mayfair Finance Capital

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 3 background checks on its contact details
  • 5 years of accounts, charted
  • All 26 events in its history
  • 2 connected firms, named, and who links them

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Frequently asked questions about this firm

Is The Mayfair Finance Capital Ltd. FCA authorised?
Yes, The Mayfair Finance Capital Ltd. (FRN 945197) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since March 2021 and works as a credit broker. The FCA has placed no limits on its permissions.
What is The Mayfair Finance Capital’s phone number and website?
The FCA register lists the phone number 020 7060 4450 and the website mayfairfinance.uk for The Mayfair Finance Capital. If you were given different contact details, use these to check with the firm before going any further.
Is The Mayfair Finance Capital a scam or clone?
The Mayfair Finance Capital is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with The Mayfair Finance Capital?
Its FCA permissions do not allow it to hold or control client money. Protection depends on which product you hold and how The Mayfair Finance Capital handles your money, so check the specific product before you commit. You can also refer complaints about The Mayfair Finance Capital to the Financial Ombudsman Service, free of charge.
Who owns The Mayfair Finance Capital?
Companies House lists one person with significant control of The Mayfair Finance Capital: Mr Asad Imran (75–100% of shares). Before that, it was controlled by Ms Ayesha Sara Khan and Mr Basat Ali Khan.
Who runs The Mayfair Finance Capital?
Companies House lists one director of The Mayfair Finance Capital: Asad Imran.
How long has The Mayfair Finance Capital been in business?
The company was formed on 31 January 2020, and has held its current FCA authorisation since March 2021.
What do The Mayfair Finance Capital’s latest accounts show?
Its latest accounts, to 31 January 2025, show turnover of £1.03m (+90% from £540k) and profit before tax of £118k (+50% from £79.0k).
Does The Mayfair Finance Capital use any other names?
It trades as Mayfair Finance and Pignus Automotivum. It has previously used 2 other names: Horse World of Bawtry Limited and World of Horses.

Sources and links

The full report on The Mayfair Finance Capital Ltd.

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