Urban Rider Limited

Reference number: 713893

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When urbanrider.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 7736 3811 is
  • Who else gives the postcode SW6 4SE
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • Adventure Rider Trading name
  • MX Rider Trading name

FCA permissions and consumer protection

  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (1 permission)
  • Credit Broking

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
06395855
Company status
Active
Company type
Private limited company
Incorporated
10 October 2007 (19 years old)
Registered office
51 New Kings Road, Fulham, London, SW6 4SE
Nature of business
  • Sale, maintenance and repair of motorcycles and related parts and accessories (SIC 45400)

Directors and company secretaries

Name Role Born Appointed Other companies
William Starritt Director Feb 1982 10 Oct 2007 None
Andrew Suenson-Taylor Director Jun 1985 10 Oct 2007 1 other company
William Starritt Secretary Not published 10 Oct 2007 None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company
1
still active
1

In the full report: all 1 company, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
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Filed accounts and finances

Year to 31 January 2026Abridged accountsNot audited

Net assets

£597k

−16% from £715k

Cash at bank

£450k

+5.7% from £425k

Employees (average)

15

Same as 15

Owed within a year

£1.08m

+37% from £785k

Assets and liabilities

In the full report: all 7 years of accounts

  • Every year from 2020 to 2026
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 06395855. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Urban Rider’s history from the FCA register and Companies House, newest first.

Key events (9) All events (15)

2026

18 September 2026

  • Andrew Suenson-Taylor stopped being a part-owner
  • Urban Rider Group Limited took control (75–100% of shares)
  • William Starritt stopped being a part-owner

Companies House

2025

15 September 2025

  • Andrew Suenson-Taylor stopped being a part-owner

Companies House

2016

6 April 2016

  • Andrew Suenson-Taylor became a part-owner (25–50% of shares)
  • William Starritt became a part-owner (25–50% of shares)

Companies House

2015

14 September 2015

  • Regulated by the FCA from this date
  • Became authorised by the FCA

FCA register

2007

10 October 2007

  • Incorporated at Companies House

Companies House

In the full report: all 15 events

  • All 15 events in its history (9 shown here)
  • Every director appointment and resignation: 2
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Firms connected to Urban Rider

Other FCA-listed firms that share a director, phone number or address with Urban Rider. A link shows who the firm is tied to, not whether either can be trusted.

connected firm
1
share its postcode
1

In the full report: the connected firm, named

  • How it is linked: the same postcode (1)
  • Who links it to this firm: the named directors, with dates
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Firms like Urban Rider

Other firms of the same type (car dealer), nearest first.

In London

Car Giant LimitedLondonAuthorisedScootera LtdLondonSee the register3 Star Motors LtdLondonAuthorisedA-Type Sourcing LtdLondonAuthorisedAffordable Cars of Fareham LimitedLondonAuthorisedAhsan Scooters Streatham LimitedLondonAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Urban Rider

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 1 other company its directors have run, named
  • 3 background checks on its contact details
  • 7 years of accounts, charted
  • All 15 events in its history
  • 1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Urban Rider Limited FCA authorised?
Yes, Urban Rider Limited (FRN 713893) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since September 2015 and works as a car dealer. The FCA has placed no limits on its permissions.
What is Urban Rider’s phone number and website?
The FCA register lists the phone number 020 7736 3811 and the website urbanrider.co.uk for Urban Rider. If you were given different contact details, use these to check with the firm before going any further.
Is Urban Rider a scam or clone?
Urban Rider is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Urban Rider?
Its FCA permissions do not allow it to hold or control client money. Protection depends on which product you hold and how Urban Rider handles your money, so check the specific product before you commit. You can also refer complaints about Urban Rider to the Financial Ombudsman Service, free of charge.
Who owns Urban Rider?
Urban Rider is owned by Urban Rider Group Limited, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 18 September 2026. Before that, it was controlled by Mr William Starritt and Mr Andrew Suenson-Taylor.
Who runs Urban Rider?
Companies House lists 2 directors of Urban Rider: William Starritt and Andrew Suenson-Taylor.
How long has Urban Rider been in business?
The company was formed on 10 October 2007, and has held its current FCA authorisation since September 2015.
What do Urban Rider’s latest accounts show?
Its latest accounts, to 31 January 2026, show net assets of £597k (−16% from £715k) and cash at bank of £450k (+5.7% from £425k).
Does Urban Rider use any other names?
It trades as Adventure Rider and MX Rider.

Sources and links

The full report on Urban Rider Limited

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