Variety Capital Limited

Reference number: 1028963

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When varietycapital.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 7117 2472 is
  • Who else gives the postcode SW3 3DD
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FCA permissions and consumer protection

  • Investments & pensions FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

Limits on what they may do

  • Securities and Futures Firm
    The firm must comply with the requirements of IPRU(INV) 3 (Securities and futures firms)

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
12242771
Company status
Active
Company type
Private limited company
Incorporated
3 October 2019 (7 years old)
Registered office
50 Sloane Avenue, London, SW3 3DD, United Kingdom
Nature of business
  • Other service activities not elsewhere classified (SIC 96090)

Directors and company secretaries

Name Role Born Appointed Other companies
Robert Graham Loughridge Director Apr 1971 3 Oct 2019 2 other companies

Other companies run by its director

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
2
still active
2

In the full report: all 2 companies, named

  • What each company does, and whether it is still trading
  • Which of its director sits on each board, and since when
  • Any that went into liquidation or administration
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Filed accounts and finances

Year to 31 October 2025Full accountsNot audited

Net assets

£134k

Up £143k from −£8,835

Cash at bank

£87.7k

+328% from £20.5k

Employees (average)

9

+125% from 4

Owed within a year

£65.5k

−25% from £87.4k

Assets and liabilities

In the full report: all 5 years of accounts

  • Every year from 2020 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 12242771. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Variety Capital’s history from the FCA register and Companies House, newest first.

Key events (5) All events (8)

2025

1 May 2025

  • Regulated by the FCA from this date
  • FCA imposed a requirement (Securities and Futures Firm)
  • Became authorised by the FCA

FCA register

2019

3 October 2019

  • Incorporated at Companies House
  • Robert Graham Loughridge took control (75–100% of shares)

Companies House

In the full report: all 8 events

  • All 8 events in its history (5 shown here)
  • Every director appointment and resignation: 1
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Get the full report on Variety Capital

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 2 other companies its directors have run, named
  • 3 background checks on its contact details
  • 5 years of accounts, charted
  • All 8 events in its history

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Frequently asked questions about this firm

Is Variety Capital Limited FCA authorised?
Yes, Variety Capital Limited (FRN 1028963) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since May 2025. The FCA has placed a limit on what it may do.
What is Variety Capital’s phone number and website?
The FCA register lists the phone number 020 7117 2472 and the website varietycapital.co.uk for Variety Capital. If you were given different contact details, use these to check with the firm before going any further.
Is Variety Capital a scam or clone?
Variety Capital is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Variety Capital?
Its FCA permissions do not allow it to hold or control client money. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about Variety Capital to the Financial Ombudsman Service, free of charge.
Who owns Variety Capital?
Companies House lists one person with significant control of Variety Capital: Mr Robert Graham Loughridge (75–100% of shares).
Who runs Variety Capital?
Companies House lists one director of Variety Capital: Robert Graham Loughridge.
How long has Variety Capital been in business?
The company was formed on 3 October 2019, and has held its current FCA authorisation since May 2025.
What do Variety Capital’s latest accounts show?
Its latest accounts, to 31 October 2025, show net assets of £134k (up £143k from −£8,835) and cash at bank of £87.7k (+328% from £20.5k).

Sources and links

The full report on Variety Capital Limited

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