Veloces of London Limited

Reference number: 932946

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • VELOCES OF LONDON LIMITED (FRN 932946) is an AR of AUTOGUARD WARRANTIES LTD (FRN 500640). When you use VELOCES OF LONDON's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from VELOCES OF LONDON, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

This company holds another FCA record

A company can hold several FCA records, covering different parts of its business, and each one carries its own permissions and protection. The reference number you were given decides which record applies to you.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When veloces.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 8275 0630 is
  • Who else gives the postcode EN4 9PA
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FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Autoguard Warranties Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
4 July 2001 (25 years old)
Registered office
Warwick Yard, 183 Victoria Road, Barnet, Hertfordshire, EN4 9PA
Nature of business
  • Sale of new cars and light motor vehicles (SIC 45111)

Directors and company secretaries

Name Role Born Appointed Other companies
Paul Nanasbaum Director Dec 1969 4 Jul 2001 2 other companies
Sara Nanasbaum Director Apr 1970 18 Jan 2005 2 other companies
Sara Nanasbaum Secretary Not published 4 Jul 2001 2 other companies

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
2
still active
2
run together
2

In the full report: all 2 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 2 companies these 2 directors run together
  • All 3 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 October 2025Small company accountsNot audited

Net assets

£76.6k

−24% from £101k

Cash at bank

£120k

Up £111k from £8,711

Employees (average)

11

Same as 11

Owed within a year

£1.65m

+13% from £1.46m

Assets and liabilities

In the full report: all 7 years of accounts

  • Every year from 2019 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 04245849. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Veloces of London’s history from the FCA register and Companies House, newest first.

2020

26 August 2020

  • Became an appointed representative

FCA register

2016

6 April 2016

  • Veloces Of London (Holdings) Ltd took control (75–100% of shares)

Companies House

2005

18 January 2005

  • Sara Nanasbaum appointed as a director

Companies House

2001

4 July 2001

  • Incorporated at Companies House
  • Paul Nanasbaum appointed as a director

Companies House

Director appointments and resignations, and trading names, appear under All events.

Get the full report on Veloces of London

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 2 other companies its directors have run, named
  • 3 background checks on its contact details
  • 7 years of accounts, charted
  • All 5 events in its history

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Frequently asked questions about this firm

Is Veloces of London Limited FCA authorised?
Veloces of London Limited (FRN 932946) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Veloces of London?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Veloces of London Limited (FRN 932946) is an AR of AUTOGUARD WARRANTIES LTD (FRN 500640). When you use Veloces of London's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Veloces of London, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Veloces of London’s phone number and website?
The FCA register lists the phone number 020 8275 0630 and the website veloces.co.uk for Veloces of London. If you were given different contact details, use these to check with the firm before going any further.
Is Veloces of London a scam or clone?
Veloces of London is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Veloces of London?
Protection works through Autoguard Warranties Ltd, the principal firm responsible for Veloces of London's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Veloces of London?
Veloces of London is owned by Veloces Of London (Holdings) Ltd, which holds 75–100% of shares and 75–100% of votes, since 6 April 2016.
Who runs Veloces of London?
Companies House lists 2 directors of Veloces of London: Paul Nanasbaum and Sara Nanasbaum.
How long has Veloces of London been in business?
The company was formed on 4 July 2001.
What do Veloces of London’s latest accounts show?
Its latest accounts, to 31 October 2025, show net assets of £76.6k (−24% from £101k) and cash at bank of £120k (up £111k from £8,711).

Sources and links

The full report on Veloces of London Limited

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