Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 5 years
- Protected through the principal
- No FCA actions
- Active company since 2009
- Accounts filed up to 30 June 2025
Responsible principal firm
Bspoke Lifestyle Ltd Reference number: 820727 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Willow Lakes (Ashby Hill Top Farm) Limited (FRN 941388) introduces customers to Bspoke Lifestyle Ltd (FRN 820727). Any regulated advice or arranging is done by the principal, not Willow Lakes (Ashby Hill Top Farm).
- Example: if Willow Lakes (Ashby Hill Top Farm) refers you to a financial adviser, the advice should come from the principal firm, not from Willow Lakes (Ashby Hill Top Farm) itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Ashby Hill Top Farm, Barton Street, Ashby cum Fenby, Grimsby, Lincs, DN37 0RU, United Kingdom
In the full report: 3 background checks
- When willow-lakes.co.uk first appeared online, and whether it can receive email
- What kind of line 01482 826183 is
- Who else gives the postcode DN37 0RU
Other names (1)
If you were contacted under any of these names, it is this firm.
- Willow Lakes Leisure Park Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Bspoke Lifestyle Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 06889217 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 28 April 2009 (17 years old)
- Registered office
- Willow Lakes Barton Street, Ashby-Cum-Fenby, Grimsby, North East Lincs, DN37 0RU, England
- Nature of business
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- Holiday centres and villages (SIC 55201)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| John Terence Collis | Director | Nov 1953 | 28 Apr 2009 | 22 other companies |
| Lawrence Peter Marsh | Director | Oct 1961 | 15 Jan 2020 | 20 other companies |
| Joanne Marie Hardy | Director | Jan 1970 | 1 Jul 2022 | None |
| Joanne Elizabeth Bradbury | Director | Aug 1983 | 19 Jul 2023 | 1 other company |
| Scott Kershaw | Director | Mar 1989 | 14 Jun 2024 | None |
| Gemma Louise Gibson | Director | Sep 1984 | 17 Jun 2026 | None |
Other companies run by these 6 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 42
- closed down
- 21
- run together
- 1
In the full report: all 42 companies, named
- What each company does, and whether it is still trading
- Which of these 6 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 1 company these 6 directors run together
- All 8 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£880k
−33% from £1.31m
Cash at bank
£104k
+268% from £28.4k
Employees (average)
50
+4.2% from 48
Owed within a year
£804k
+28% from £630k
Assets and liabilities
In the full report: all 6 years of accounts
- Every year from 2020 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 06889217. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Willow Lakes (Ashby Hill Top Farm)’s history from the FCA register and Companies House, newest first.
2020
17 December 2020
- Became an introducer appointed representative
FCA register
15 January 2020
- Lawrence Peter Marsh became a part-owner (25–50% of shares)
Companies House
2016
6 April 2016
- John Terence Collis became a part-owner (25–50% of shares)
Companies House
2009
28 April 2009
- Incorporated at Companies House
Companies House
In the full report: all 15 events
- All 15 events in its history (4 shown here)
- Every director appointment and resignation: 10
Firms like Willow Lakes (Ashby Hill Top Farm)
Other firms of the same type (insurance broker), nearest first.
In Grimsby
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Willow Lakes (Ashby Hill Top Farm)
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 42 other companies its directors have run, named
- 3 background checks on its contact details
- 6 years of accounts, charted
- All 15 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk