Zoopla Limited

Reference number: 754970

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

Life's Great Limited Reference number: 478215 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Zoopla Limited (FRN 754970) is an AR of Life's Great Limited (FRN 478215). When you use Zoopla's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Zoopla, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When zoopla.co.uk first appeared online, and whether it can receive email
  • What kind of line 07834 327487 is
  • Who else gives the postcode SE1 2LH
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • Prime Location Trading name
  • ZPG Limited Former name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Life's Great Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
06074771
Company status
Active
Company type
Private limited company
Incorporated
30 January 2007 (19 years old)
Registered office
The Cooperage, 5 Copper Row, London, SE1 2LH, England
Nature of business
  • Other information technology service activities (SIC 62090)
  • Data processing, hosting and related activities (SIC 63110)
  • Web portals (SIC 63120)

Directors and company secretaries

Name Role Born Appointed Other companies
Samantha Fletcher Director Nov 1971 22 Dec 2021 25 other companies
Paul Adrian Whitehead Director Dec 1970 6 Jun 2025 27 other companies

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
49
closed down
11
went insolvent
11

In the full report: all 49 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • The 11 that went into liquidation or administration
  • The 2 on the FCA register
  • The 3 companies these 2 directors run together
  • All 23 people who have ever been directors, with their dates
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Key dates in its history

Zoopla’s history from the FCA register and Companies House, newest first.

Key events (6) All events (54)

2018

1 November 2018

  • Houseful Limited took control (75–100% of shares)
  • Zpg Limited gave up control

Companies House

2017

9 February 2017

  • Changed its registered name from "ZPG Limited"

FCA register

2016

3 August 2016

  • Became an appointed representative

FCA register

6 April 2016

  • Zpg Limited took control (75–100% of shares)

Companies House

2007

30 January 2007

  • Incorporated at Companies House

Companies House

In the full report: all 54 events

  • All 54 events in its history (6 shown here)
  • Every director appointment and resignation: 46
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Firms connected to Zoopla

Other FCA-listed firms that share a director, phone number or address with Zoopla. A link shows who the firm is tied to, not whether either can be trusted.

past links
2

In the full report: all 0 connected firms, named

  • 2 past links through former directors
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Firms like Zoopla

Other firms of the same type (mortgage adviser or broker), nearest first.

In London

Purplebricks Mortgages LimitedLondonAppointed representativeDavid RounsfellLondonAppointed representativeEma Private Finance LimitedLondonAppointed representativeHarris ZubairLondonAppointed representativeHeather MaCaskillLondonAppointed representativeLawrence BolarinwaLondonAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Zoopla

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 49 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 54 events in its history

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Frequently asked questions about this firm

Is Zoopla Limited FCA authorised?
Zoopla Limited (FRN 754970) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Zoopla?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Zoopla Limited (FRN 754970) is an AR of Life's Great Limited (FRN 478215). When you use Zoopla's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Zoopla, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Zoopla’s phone number and website?
The FCA register lists the phone number 07834 327487 and the website zoopla.co.uk for Zoopla. If you were given different contact details, use these to check with the firm before going any further.
Is Zoopla a scam or clone?
Zoopla is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Zoopla?
Protection works through Life's Great Limited, the principal firm responsible for Zoopla's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Zoopla?
Zoopla is owned by Houseful Limited, which holds 75–100% of shares and 75–100% of votes, since 1 November 2018. Before that, it was controlled by Zpg Limited.
Who runs Zoopla?
Companies House lists 2 directors of Zoopla: Samantha Fletcher and Paul Adrian Whitehead.
How long has Zoopla been in business?
The company was formed on 30 January 2007.
Does Zoopla use any other names?
It trades as Prime Location. It has previously used the name ZPG Limited.

Sources and links

The full report on Zoopla Limited

£19.99 · Instant PDF download

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