Action 365 Ltd

Reference number: 306011

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Authorised, but in an insolvency process

This firm is under the control of insolvency practitioners and may have stopped taking on new business. If you are or were a customer, deal with the appointed office holders rather than the firm.

What the FCA says

ATTENTION - Firm in an insolvency process

This firm is in an insolvency process. It is under the control of the appointed insolvency office holder(s) and may have stopped taking on new business. It has to continue to meet our standards in line with its regulatory status, including when dealing with its customers. If you are/were a customer check how this affects you with the firm or the appointed insolvency office holder(s).

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Phone number

    0161 831 9999

  • Address

    Andrew Poxon and Hilary Pascoe, Leonard Curtis Recovery, RIVERSIDE HOUSE, IRWELL ST, Manchester, M3 5EN, United Kingdom

In the full report: 2 background checks

  • What kind of line 0161 831 9999 is, and the other firm that gives it
  • Who else gives the postcode M3 5EN
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Other names (27)

If you were contacted under any of these names, it is this firm.

  • Action Trading name: A name it trades under now.
  • Action Assistance Trading name: A name it trades under now.
  • Action Partnerships Trading name: A name it trades under now.
  • Freedom Assist Trading name: A name it trades under now.
  • Freedom Connect Trading name: A name it trades under now.
  • Freedom Innovate Trading name: A name it trades under now.
  • Freedom Wheels Trading name: A name it trades under now.
  • Homelyfe Trading name: A name it trades under now.
  • Pukka Services Trading name: A name it trades under now.
  • Stella Trading name: A name it trades under now.
  • Stella Claims Trading name: A name it trades under now.
  • Stella Services Trading name: A name it trades under now.
  • Stella Telematics Trading name: A name it trades under now.
  • Stella Woman Trading name: A name it trades under now.
  • Action Claims & Mortgages Ltd Former name: A name it was registered under before.
  • Action Broker Support Former trading name: A name it used to trade under.
  • Action Claims Former trading name: A name it used to trade under.
  • Action Ensure Former trading name: A name it used to trade under.
  • Action Insurance Former trading name: A name it used to trade under.
  • Action Insure Former trading name: A name it used to trade under.
  • Action Insurer Former trading name: A name it used to trade under.
  • Action Life Former trading name: A name it used to trade under.
  • Action Support Former trading name: A name it used to trade under.
  • Biker for Life Former trading name: A name it used to trade under.
  • Evolution Legal Services Former trading name: A name it used to trade under.
  • Fault Wise Former trading name: A name it used to trade under.
  • The Accident Advice Centre Former trading name: A name it used to trade under.

Past FCA permissions and consumer protection

  • In an insolvency process
    Money the firm held is returned through the appointed office holders, which takes time and can fall short. The FSCS covers eligible claims up to its limits, and the Ombudsman can still look at a complaint.
Show FCA detail (6 permissions)
  • Advising on investments (except on Pension Transfers and Pension Opt Outs)
  • Arranging (bringing about) deals in investments
  • Assisting in the administration and performance of a contract of insurance
  • Credit Broking
  • Dealing in investments as agent
  • Making arrangements with a view to transactions in investments

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Concerns on the company record

  • Companies House records this company in administration, but it is still authorised on the FCA register.
  • Accounts are overdue at Companies House.
  • Confirmation statement is overdue at Companies House.
  • This company has insolvency history on record.
Company status
Administration
Company type
Private limited company
Incorporated
10 September 1999 (27 years old)
Registered office
Riverside House, Irwell Street, Manchester, M3 5EN
Nature of business
  • Business and domestic software development (SIC 62012)
  • Other activities auxiliary to insurance and pension funding (SIC 66290)

Directors and company secretaries

Name Role Born Appointed Other companies
Samantha White Director Apr 1975 21 Dec 2012 10 other companies
Matthew James Boswell Director Jan 1971 2 Jan 2024 3 other companies
Chantel Cherelle Emilius Director Oct 1988 2 Jan 2024 3 other companies
Luke Mayor Director Jan 1981 2 Jan 2024 5 other companies
David John Williams Director Dec 1961 2 Jan 2024 8 other companies
Eleanor Mary Lumsdon Secretary Not published 1 Oct 2015 –

Other companies run by these 5 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
20
closed down
11
went insolvent
2

In the full report: all 20 companies, named

  • What each company does, and whether it is still trading
  • Which of these 5 directors sit on each board, and since when
  • The 2 that went into liquidation or administration
  • The 2 on the FCA register
  • The 3 companies these 5 directors run together
  • All 12 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 December 2023Full accountsAudited

Profit before tax

£2.00m

−34% from £3.03m

Net assets

£8.76m

+33% from £6.61m

Cash at bank

£88.7k

−96% from £2.23m

Employees (average)

184

−8.9% from 202

Its next accounts are overdue at Companies House.

The accounts for the year to 31 December 2023 do not tag turnover in a form that can be read automatically, so it is not shown. The last tagged figure is £12.0m, for the year to 31 December 2022.

Profit before tax

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 03839322. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Action 365’s history from the FCA register and Companies House, newest first.

2019

31 March 2019

  • No longer regulated by the Claims Management Regulator

FCA register

2018

28 November 2018

  • Freedom Services Limited took control (75–100% of shares)
  • Freedom Services Ltd took control (75–100% of shares)

Companies House

30 September 2018

  • Freedom Services Group Limited gave up control
  • Sam Anne White gave up control
  • Sam Anne White took control (75–100% of shares)

Companies House

2017

28 November 2017

  • Freedom Services Group Limited took control (75–100% of shares)
  • Samantha Anne White stopped being a part-owner

Companies House

2016

6 April 2016

  • Samantha Anne White became a part-owner (25–50% of shares)

Companies House

2013

1 April 2013

  • Regulated by the FCA from this date

FCA register

1 February 2013

  • Changed its registered name from "Action Claims & Mortgages Ltd"

FCA register

2007

1 April 2007

  • Regulated by the Claims Management Regulator from this date

FCA register

2005

14 January 2005

  • Regulated by the Financial Services Authority from this date
  • Became authorised by the FCA

FCA register

1999

10 September 1999

  • Incorporated at Companies House

Companies House

In the full report: all 73 events

  • All 73 events in its history (15 shown here)
  • Every director appointment and resignation: 17
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Firms connected to Action 365

Other FCA-listed firms that share a director, phone number or address with Action 365. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
3
share a director
1
share its phone number
1

In the full report: all 3 connected firms, named

  • How each is linked: shared directors (1), the same phone number (1), the same postcode (2)
  • Who links each one: the named directors, with dates
  • 1 past link through former directors
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Firms like Action 365

Other firms of the same type (insurance broker), nearest first.

In Manchester

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Action 365

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 20 other companies its directors have run, named
  • 2 background checks on its contact details
  • All 73 events in its history
  • 3 connected firms, named, and who links them

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Frequently asked questions about this firm

Is Action 365 Ltd FCA authorised?
Yes, Action 365 Ltd (FRN 306011) is authorised by the FCA to carry out regulated activities. It is also in an insolvency process, under the control of insolvency practitioners, so deal with the appointed office holders rather than the firm. It has held its current authorisation since January 2005 and works as an insurance broker. The FCA has placed no limits on its permissions.
What is Action 365’s phone number?
The FCA register lists the phone number 0161 831 9999 for Action 365. If you were given different contact details, use these to check with the firm before going any further. The same number is also given by one other FCA firm.
Is Action 365 a scam or clone?
Action 365 is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Action 365?
Action 365 is under the control of insolvency practitioners, so money it held is returned through the appointed office holders rather than by the firm. That takes time and can fall short. Where money is missing, the FSCS covers eligible claims up to its limits, and the Financial Ombudsman Service can still consider a complaint.
Who owns Action 365?
Action 365 is owned by Freedom Services Ltd, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 28 November 2018. Before that, it was controlled by Miss Sam Anne White, Freedom Services Group Limited and Ms Samantha Anne White.
Who runs Action 365?
Companies House lists 5 directors of Action 365: Samantha White, Matthew James Boswell, Chantel Cherelle Emilius, Luke Mayor and David John Williams.
How long has Action 365 been in business?
The company was formed on 10 September 1999. Companies House now lists it as administration.
What do Action 365’s latest accounts show?
Its latest accounts, to 31 December 2023, show profit before tax of £2.00m (−34% from £3.03m) and net assets of £8.76m (+33% from £6.61m). Its accounts are overdue at Companies House.
Does Action 365 use any other names?
It trades as Action, Action Assistance, Action Partnerships, Freedom Assist and Freedom Connect, and 9 more names. It has previously used 13 other names, including Action Claims & Mortgages Ltd, Action Broker Support and Action Claims.

Sources and links

The full report on Action 365 Ltd

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