Ale Plumbing & Heating Ltd
Reference number: 1044800
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Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for under a year
- Protected through the principal
- No FCA actions
- Active company since 2020
- Accounts filed up to 31 March 2025
- 1 thing worth a closer look in the background checks
Responsible principal firm
FIRST CALL GROUP LIMITED Reference number: 753324 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- ALE PLUMBING & HEATING LTD (FRN 1044800) introduces customers to FIRST CALL GROUP LIMITED (FRN 753324). Any regulated advice or arranging is done by the principal, not ALE PLUMBING & HEATING.
- Example: if ALE PLUMBING & HEATING refers you to a financial adviser, the advice should come from the principal firm, not from ALE PLUMBING & HEATING itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
1 Snowdonia Flat, High Street, Harlech, Gwynedd, LL46 2YE, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When aleplumbingheating.com first appeared online, and whether it can receive email
- What kind of line 07956 016963 is
- Who else gives the postcode LL46 2YE
FCA permissions and consumer protection
- Protection through the principal firmProtection works through First Call Group Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 12460064 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 13 February 2020 (6 years old)
- Registered office
- 1 Snowdonia Flat, High Street, Harlech, LL46 2YE, Wales
- Nature of business
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- Plumbing, heat and air-conditioning installation (SIC 43220)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Alex Lloyd-Evans | Director | Sep 1987 | 13 Feb 2020 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
Filed accounts and finances
Net assets
£9,167
Up £9,125 from £42
Cash at bank
£8,431
+29% from £6,524
Employees (average)
2
Same as 2
Owed within a year
£69.1k
+22% from £56.7k
Assets and liabilities
In the full report: all 5 years of accounts
- Every year from 2021 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 12460064. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Ale Plumbing & Heating’s history from the FCA register and Companies House, newest first.
2025
24 October 2025
- Became an introducer appointed representative
FCA register
2020
13 February 2020
- Incorporated at Companies House
- Alex Lloyd-Evans took control (75–100% of shares)
- Alex Lloyd-evans appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms like Ale Plumbing & Heating
Other firms of the same type (home improvement or trades), nearest first.
In the Llandudno (LL) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Ale Plumbing & Heating
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details, 1 flagged
- 5 years of accounts, charted
- All 4 events in its history
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Frequently asked questions about this firm
Is Ale Plumbing & Heating Ltd FCA authorised?
What does introducer appointed representative mean for Ale Plumbing & Heating?
What is Ale Plumbing & Heating’s phone number and website?
Is Ale Plumbing & Heating a scam or clone?
Is my money safe with Ale Plumbing & Heating?
Who owns Ale Plumbing & Heating?
Who runs Ale Plumbing & Heating?
How long has Ale Plumbing & Heating been in business?
What do Ale Plumbing & Heating’s latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk