Ananda Asset Management Limited

Reference number: 924813

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When ananda-am.com first appeared online, and whether it can receive email
  • What kind of line 020 3900 2917 is
  • Who else gives the postcode SW3 1RT
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Ananda AM Trading name

FCA permissions and consumer protection

  • Hold or safeguard your money · Manage or trade investments · Run or oversee funds FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Give regulated advice FSCS may apply
    A claim for unsuitable advice is itself FSCS-protected, up to the limit that applies to the product you were advised on.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (7 permissions)
  • Advising on investments (except on Pension Transfers and Pension Opt Outs)
  • Arranging (bringing about) deals in investments
  • Arranging safeguarding and administration of assets
  • Dealing in investments as agent
  • Making arrangements with a view to transactions in investments
  • Managing an unauthorised AIF
  • Managing investments

Limits on what they may do

  • This firm may handle your money in passing but must not hold it, so payments should go to the product provider, never to a personal account.
One supervisory condition set by the FCA

These are conditions the FCA places on the firm itself, covering things like capital it must hold and what it must report. They do not change what the firm may do for you.

  • CPMI Requirement
    The firm is only permitted to carry on the activities specified in FUND 1.4.3R (1) to (6) or any successor provision

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
11638465
Company status
Active
Company type
Private limited company
Incorporated
23 October 2018 (8 years old)
Registered office
12 Hans Road, London, SW3 1RT, England
Nature of business
  • Financial management (SIC 70221)

Directors and company secretaries

Name Role Born Appointed Other companies
Louis Bastien Villa Director Mar 1975 23 Oct 2018 1 other company
Mélodie De Pimodan Director Nov 1980 30 Oct 2018 None
Araceli Strassburger Director Sep 1976 1 Dec 2018 None
Samson Jayes Director Nov 1992 9 Mar 2026 None

Other companies run by these 4 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company
1
still active
1

In the full report: all 1 company, named

  • What each company does, and whether it is still trading
  • Which of these 4 directors sit on each board, and since when
  • Any that went into liquidation or administration
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Filed accounts and finances

Year to 31 December 2025Full accountsAudited

Turnover

£1.61m

−5.9% from £1.71m

Profit before tax

£29.0k

From a loss of £282k

Net assets

£4.88m

+81% from £2.70m

Cash at bank

£379k

<1% from £379k

Turnover and profit

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 11638465. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Ananda Asset Management’s history from the FCA register and Companies House, newest first.

Key events (8) All events (15)

2020

1 October 2020

  • Regulated by the FCA from this date
  • FCA imposed a requirement (CPMI Requirement)
  • FCA imposed a requirement (May control but not hold client money)
  • Became authorised by the FCA

FCA register

24 January 2020

  • Araceli Strassburger stopped being a part-owner

Companies House

2018

29 October 2018

  • Araceli Strassburger became a part-owner (25–50% of shares)

Companies House

23 October 2018

  • Incorporated at Companies House
  • Louis Bastien Villa became the majority owner (50–75% of shares)

Companies House

In the full report: all 15 events

  • All 15 events in its history (8 shown here)
  • Every director appointment and resignation: 4
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Firms like Ananda Asset Management

Other firms of the same type (investment or fund manager), nearest first.

In London

UBS Asset Management (UK) LtdLondonAuthorisedUBS Asset Management Funds LtdLondonAuthorisedJ.P. Morgan Markets LimitedLondonAuthorisedRevolut Trading LtdLondonAuthorisedBlackRock Advisors (UK) LimitedLondonAuthorisedBlackRock Fund Managers LimitedLondonAuthorised

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Ananda Asset Management

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 1 other company its directors have run, named
  • 3 background checks on its contact details
  • All 15 events in its history

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Frequently asked questions about this firm

Is Ananda Asset Management Limited FCA authorised?
Yes, Ananda Asset Management Limited (FRN 924813) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since October 2020 and works as an investment or fund manager. The FCA has placed a limit on what it may do.
What is Ananda Asset Management’s phone number and website?
The FCA register lists the phone number 020 3900 2917 and the website ananda-am.com for Ananda Asset Management. If you were given different contact details, use these to check with the firm before going any further.
Is Ananda Asset Management a scam or clone?
Ananda Asset Management is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Ananda Asset Management?
It may control client money but not hold it. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about Ananda Asset Management to the Financial Ombudsman Service, free of charge.
Who owns Ananda Asset Management?
Companies House lists one person with significant control of Ananda Asset Management: Mr Louis Bastien Villa (50–75% of shares). Before that, it was controlled by Mrs Araceli Strassburger.
Who runs Ananda Asset Management?
Companies House lists 4 directors of Ananda Asset Management: Louis Bastien Villa, Mélodie De Pimodan, Araceli Strassburger and Samson Jayes.
How long has Ananda Asset Management been in business?
The company was formed on 23 October 2018, and has held its current FCA authorisation since October 2020.
What do Ananda Asset Management’s latest accounts show?
Its latest accounts, to 31 December 2025, show turnover of £1.61m (−5.9% from £1.71m) and profit before tax of £29.0k (from a loss of £282k).
Does Ananda Asset Management use any other names?
It trades as Ananda AM.

Sources and links

The full report on Ananda Asset Management Limited

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