Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
Responsible principal firm
Capital One (Europe) plc Reference number: 204440 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- ASOS.com Limited (FRN 1000116) is an AR of Capital One (Europe) plc (FRN 204440). When you use ASOS.com's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from ASOS.com, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Website
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Phone number
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Address
Greater London House, Hampstead Road, London, NW1 7FB, United Kingdom
In the full report: 3 background checks
- When asos.com first appeared online, and whether it can receive email
- What kind of line 020 7756 1000 is
- Who else gives the postcode NW1 7FB
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Capital One (Europe) PLC, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 03584121 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 19 June 1998 (28 years old)
- Registered office
- Greater London House, Hampstead Road, London, England, NW1 7FB
- Nature of business
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- Retail sale via mail order houses or via Internet (SIC 47910)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Jose Antonio Ramos Calamonte | Director | Mar 1972 | 11 Jul 2022 | 3 other companies |
| Aaron Izzard | Director | Jun 1982 | 2 Jul 2025 | 11 other companies |
| Rishi Sharma | Director | Sep 1975 | 7 Oct 2025 | 9 other companies |
| Rishi Sharma | Secretary | Not published | 7 Oct 2025 | – |
Other companies run by these 3 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 17
- still active
- 17
- run together
- 5
In the full report: all 17 companies, named
- What each company does, and whether it is still trading
- Which of these 3 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 5 companies these 3 directors run together
- All 23 people who have ever been directors, with their dates
Key dates in its history
ASOS.com’s history from the FCA register and Companies House, newest first.
2023
20 July 2023
- Became an appointed representative
FCA register
2016
6 April 2016
- Asos Intermediate Holdings took control (75–100% of shares)
Companies House
1998
19 June 1998
- Incorporated at Companies House
Companies House
In the full report: all 48 events
- All 48 events in its history (3 shown here)
- Every director appointment and resignation: 45
Firms like ASOS.com
Other firms of the same type (retailer), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on ASOS.com
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 17 other companies its directors have run, named
- 3 background checks on its contact details
- All 48 events in its history
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Frequently asked questions about this firm
Is ASOS.com Limited FCA authorised?
What does appointed representative mean for ASOS.com?
What is ASOS.com’s phone number and website?
Is ASOS.com a scam or clone?
Is my money safe with ASOS.com?
Who owns ASOS.com?
Who runs ASOS.com?
How long has ASOS.com been in business?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk