BAI (UK) Ltd

Reference number: 407060

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • BAI (UK) Ltd (FRN 407060) introduces customers to Caledon MGA Ltd (FRN 305814). Any regulated advice or arranging is done by the principal, not BAI (UK).
  • Example: if BAI (UK) refers you to a financial adviser, the advice should come from the principal firm, not from BAI (UK) itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When brittanyferries.com first appeared online, and whether it can receive email
  • What kind of line 0870 901 0500 is
  • Who else gives the postcode PL1 3EW
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Brittany Ferries Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Caledon MGA Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company name
B.A.I. (U.K.), LIMITED
Company status
Active
Company type
Private limited company
Incorporated
7 November 1972 (53 years old)
Registered office
Millbay, Plymouth, PL1 3EW
Nature of business
  • Sea and coastal passenger water transport (SIC 50100)
  • Sea and coastal freight water transport (SIC 50200)

Directors and company secretaries

Name Role Born Appointed Other companies
Jean-Marc Roue Director Feb 1968 1 May 2008 None
Christophe Bernard Francois Mathieu Director Aug 1968 12 Jun 2009 4 other companies
Armand Benoit Marie Edouard De Blanquet Du Chayla Director Jul 1974 4 Aug 2026 7 other companies

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
11
still active
11

In the full report: all 11 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • All 19 people who have ever been directors, with their dates
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Key dates in its history

Bai (UK)’s history from the FCA register and Companies House, newest first.

2025

8 October 2025

  • Bai SA gave up control

Companies House

2022

3 August 2022

  • Changed its registered name from "Brittany Ferries"

FCA register

2016

6 April 2016

  • Bai SA took control (75–100% of shares)

Companies House

2005

14 January 2005

  • Became an introducer appointed representative

FCA register

1972

7 November 1972

  • Incorporated at Companies House

Companies House

In the full report: all 36 events

  • All 36 events in its history (5 shown here)
  • Every director appointment and resignation: 30
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Firms like Bai (UK)

Other firms of the same type (insurance broker), nearest first.

In the Plymouth (PL) postcode area

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Bai (UK)

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 11 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 36 events in its history

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Frequently asked questions about this firm

Is BAI (UK) Ltd FCA authorised?
BAI (UK) Ltd (FRN 407060) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Bai (UK)?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. BAI (UK) Ltd (FRN 407060) introduces customers to Caledon MGA Ltd (FRN 305814). Any regulated advice or arranging is done by the principal, not Bai (UK). Example: if Bai (UK) refers you to a financial adviser, the advice should come from the principal firm, not from Bai (UK) itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Bai (UK)’s phone number and website?
The FCA register lists the phone number 0870 901 0500 and the website brittanyferries.com for Bai (UK). If you were given different contact details, use these to check with the firm before going any further.
Is Bai (UK) a scam or clone?
Bai (UK) is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Bai (UK)?
Protection works through Caledon MGA Ltd, the principal firm responsible for Bai (UK)'s regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Bai (UK)?
Companies House lists no one with significant control of Bai (UK) now. Before that, it was controlled by Bai SA.
Who runs Bai (UK)?
Companies House lists 3 directors of Bai (UK): Jean-Marc Roue, Christophe Bernard Francois Mathieu and Armand Benoit Marie Edouard De Blanquet Du Chayla.
How long has Bai (UK) been in business?
The company was formed on 7 November 1972.
Does Bai (UK) use any other names?
It trades as Brittany Ferries.

Sources and links

The full report on BAI (UK) Ltd

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