Beals Estate Agents Limited

Reference number: 219809

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • Beals Estate Agents Limited (FRN 219809) introduces customers to GOODLORD PROTECT LTD (FRN 836727). Any regulated advice or arranging is done by the principal, not Beals Estate Agents.
  • Example: if Beals Estate Agents refers you to a financial adviser, the advice should come from the principal firm, not from Beals Estate Agents itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When beals.co.uk first appeared online, and whether it can receive email
  • What kind of line 01489 585599 is
  • Who else gives the postcode EC3A 8BE
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Other names (3)

If you were contacted under any of these names, it is this firm.

  • Beals Estate Agents Ltd Former name: A name it was registered under before.
  • Beal's Independent Estate Agents Limited Former name: A name it was registered under before.
  • Beals Independent Estate Agents Ltd Former name: A name it was registered under before.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Goodlord Protect Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
13 August 1998 (28 years old)
Registered office
70 St. Mary Axe, London, EC3A 8BE, England
Nature of business
  • Real estate agencies (SIC 68310)
  • Management of real estate on a fee or contract basis (SIC 68320)

Directors and company secretaries

Name Role Born Appointed Other companies
Gary Lee Burton Director Oct 1973 23 Jun 2026 159 other companies
Paul Robert Geddes Director Jun 1969 2 Oct 2026 None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
159
closed down
10
are FCA-registered
6

In the full report: all 159 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 6 on the FCA register
  • All 20 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 28 March 2023Full accountsNot audited

Cash at bank

£6.29m

<1% from £6.30m

Employees (average)

87

+118% from 40

Owed within a year

£4.59m

−11% from £5.15m

In the full report: all 5 years of accounts

  • Every year from 2019 to 2023
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 03614952. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Beals Estate Agents’s history from the FCA register and Companies House, newest first.

2023

22 December 2023

  • Anthony John Beal stopped being the majority owner
  • Lomond Property Lettings Limited took control (75–100% of shares)

Companies House

2022

28 January 2022

  • Sandra Louise Penfold stopped being a part-owner

Companies House

2021

13 March 2021

  • Changed its registered name from "Beals Estate Agents Ltd"

FCA register

2016

22 December 2016

  • Changed its registered name from "Beals Independent Estate Agents Ltd"

FCA register

16 December 2016

  • Changed its registered name from "Beal's Independent Estate Agents Limited"

FCA register

6 April 2016

  • Anthony John Beal became the majority owner (50–75% of shares)
  • Sandra Louise Penfold became a part-owner (25–50% of shares)

Companies House

2010

21 September 2010

  • Board replaced: both directors left and 2 new directors took over

Companies House

2002

16 October 2002

  • Became an introducer appointed representative

FCA register

1998

13 August 1998

  • Incorporated at Companies House

Companies House

In the full report: all 45 events

  • All 45 events in its history (11 shown here)
  • Every director appointment and resignation: 34
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Firms connected to Beals Estate Agents

Other FCA-listed firms that share a director, phone number or address with Beals Estate Agents. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
6
share a director
6
share its postcode
1

In the full report: all 6 connected firms, named

  • How each is linked: shared directors (6), the same postcode (1)
  • Who links each one: the named directors, with dates
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Firms like Beals Estate Agents

Other firms of the same type (insurance broker), nearest first.

In London

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Beals Estate Agents

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 159 other companies its directors have run, named
  • 3 background checks on its contact details
  • 5 years of accounts, charted
  • All 45 events in its history
  • 6 connected firms, named, and who links them

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Frequently asked questions about this firm

Is Beals Estate Agents Limited FCA authorised?
Beals Estate Agents Limited (FRN 219809) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Beals Estate Agents?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Beals Estate Agents Limited (FRN 219809) introduces customers to GOODLORD PROTECT LTD (FRN 836727). Any regulated advice or arranging is done by the principal, not Beals Estate Agents. Example: if Beals Estate Agents refers you to a financial adviser, the advice should come from the principal firm, not from Beals Estate Agents itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Beals Estate Agents’ phone number and website?
The FCA register lists the phone number 01489 585599 and the website beals.co.uk for Beals Estate Agents. If you were given different contact details, use these to check with the firm before going any further.
Is Beals Estate Agents a scam or clone?
Beals Estate Agents is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Beals Estate Agents?
Protection works through Goodlord Protect Ltd, the principal firm responsible for Beals Estate Agents's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Beals Estate Agents?
Beals Estate Agents is owned by Lomond Property Lettings Limited, which holds 75–100% of shares and 75–100% of votes, since 22 December 2023. Before that, it was controlled by Ms Sandra Louise Penfold and Mr Anthony John Beal.
Who runs Beals Estate Agents?
Companies House lists 2 directors of Beals Estate Agents: Gary Lee Burton and Paul Robert Geddes.
How long has Beals Estate Agents been in business?
The company was formed on 13 August 1998.
What do Beals Estate Agents’ latest accounts show?
Its latest accounts, to 28 March 2023, show cash at bank of £6.29m (<1% from £6.30m).
Does Beals Estate Agents use any other names?
It has previously used 3 other names: Beals Estate Agents Ltd, Beal's Independent Estate Agents Limited and Beals Independent Estate Agents Ltd.

Sources and links

The full report on Beals Estate Agents Limited

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