Authorised by the FCA
This firm is on the FCA register and authorised to carry out regulated activities.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Air, 35 Homer Road, Solihull, B91 3QJ, United Kingdom
In the full report: 3 background checks
- When creation.co.uk first appeared online, and whether it can receive email
- What kind of line 0371 376 9214 is, and the other firm that gives it
- Who else gives the postcode B91 3QJ
Other names (16)
If you were contacted under any of these names, it is this firm.
- BNP Paribas Personal Finance Trading name: A name it trades under now.
- OMODA JAECOO EUROPE FINANCE Trading name: A name it trades under now.
- Open & Direct Retail Services Limited Former name: A name it was registered under before.
- AA Financial Services Former trading name: A name it used to trade under.
- AA Loans Former trading name: A name it used to trade under.
- Creation Former trading name: A name it used to trade under.
- Creationconsumerfinance.Com Former trading name: A name it used to trade under.
- Creationconsumerfinance.Co.Uk Former trading name: A name it used to trade under.
- Creation.Co.Uk Former trading name: A name it used to trade under.
- Creation Loans Former trading name: A name it used to trade under.
- Creationloans.Com Former trading name: A name it used to trade under.
- Creationloans.Co.Uk Former trading name: A name it used to trade under.
- Creationpersonalloans.Com Former trading name: A name it used to trade under.
- Creationpersonalloans.Co.Uk Former trading name: A name it used to trade under.
- Creation Premium Finance Former trading name: A name it used to trade under.
- Open + Direct Retail Finance Former trading name: A name it used to trade under.
FCA permissions and consumer protection
- Give regulated advice FSCS may applyA claim for unsuitable advice is itself FSCS-protected, up to the limit that applies to the product you were advised on.
- Manage or trade investments FSCS may applyEligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
- Sell or arrange insurance FSCS may applyEligible insurance claims may be FSCS-protected, often 90%, or 100% for compulsory or long-term cover.
- Lend or arrange credit No FSCS coverConsumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (10 permissions)
- Advising on investments (except on Pension Transfers and Pension Opt Outs)
- Arranging (bringing about) deals in investments
- Assisting in the administration and performance of a contract of insurance
- Credit Broking
- Dealing in investments as agent
- Debt Administration
- Debt-collecting
- Entering into regulated credit agreement as Lender (Excluding high-cost short-term credit, bill of sale agreement, and home collected credit agreement)
- Exercising/having right to exercise lender's rights and duties under a regulated credit agreement (excluding high-cost short-term credit, bill of sale agreement, and home collected credit agreement)
- Making arrangements with a view to transactions in investments
Limits on what they may do
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Not permitted to canvass off trade premises
The firm is not permitted to canvass regulated borrower-lender-supplier agreements or regulated consumer hire agreements off trade premises
Financial Ombudsman complaints
Ombudsman complaints
- new complaints, January–June 2025
- 572
- upheld, against a 31% median
- 42%
- about banking and credit
- 572
A bigger firm gets more complaints simply because it has more customers.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- NI032565 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 19 June 1997 (29 years old)
- Registered office
- Wellington Buildings 6th Floor, Wellington Buildings, 2 - 4 Wellington Street, Belfast, BT1 6HT, Northern Ireland
- Nature of business
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- Credit granting by non-deposit taking finance houses and other specialist consumer credit grantors (SIC 64921)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Stephen Andrew Robert Hunt | Director | Feb 1967 | 30 Mar 2007 | 7 other companies |
| Ethel Paraud | Director | Aug 1968 | 1 Oct 2021 | 1 other company |
| Lakshmi Krishna Moorthy | Director | Dec 1973 | 1 Oct 2021 | 7 other companies |
| Michael Stefan Redferne | Director | Nov 1959 | 30 Jun 2023 | 3 other companies |
| Anais Raynaud | Director | Jun 1978 | 25 Oct 2023 | None |
| Gaetan Benoit Vercruysse | Director | Jan 1970 | 1 Apr 2026 | None |
| David Maurice Carson | Secretary | Not published | 1 Apr 2016 | – |
Other companies run by these 6 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 15
- closed down
- 5
- are FCA-registered
- 2
In the full report: all 15 companies, named
- What each company does, and whether it is still trading
- Which of these 6 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 2 on the FCA register, including one no longer authorised
- The 1 company these 6 directors run together
- All 30 people who have ever been directors, with their dates
Key dates in its history
Creation Consumer Finance’s history from the FCA register and Companies House, newest first.
2017
28 December 2017
- FCA imposed a requirement (Not permitted to canvass off trade premises)
FCA register
2016
6 April 2016
- Creation Financial Services Limited took control (75–100% of shares)
Companies House
2013
1 April 2013
- Regulated by the FCA from this date
FCA register
2007
5 March 2007
- Changed its registered name from "Open & Direct Retail Services Limited"
FCA register
2005
14 January 2005
- Regulated by the Financial Services Authority from this date
- Became authorised by the FCA
FCA register
1997
19 June 1997
- Incorporated at Companies House
Companies House
In the full report: all 94 events
- All 94 events in its history (7 shown here)
- Every director appointment and resignation: 56
Firms connected to Creation Consumer Finance
Other FCA-listed firms that share a director, phone number or address with Creation Consumer Finance. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 5
- share a director
- 2
- share its phone number
- 1
In the full report: all 5 connected firms, named
- How each is linked: shared directors (2), the same phone number (1), the same postcode (4)
- Who links each one: the named directors, with dates
Firms like Creation Consumer Finance
Other firms of the same type (lender), nearest first.
In Solihull
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Creation Consumer Finance
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 15 other companies its directors have run, named
- 3 background checks on its contact details
- All 94 events in its history
- 5 connected firms, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Check your FSCS cover fscs.org.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Ombudsman complaints data, January–June 2025 financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk