Introducer appointed representative
Darcey Richards can only introduce you to their principal, and cannot give financial advice, recommend products, or arrange deals alone.
Responsible principal firm
Social Money Limited Reference number: 675283 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Darcey Richards (FRN 1022691) introduces customers to Social Money Limited (FRN 675283). Any regulated advice or arranging is done by the principal, not Darcey Richards.
- Example: if Darcey Richards refers you to a financial adviser, the advice should come from the principal firm, not from Darcey Richards itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
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Address
169 Bonymaen Road, Bonymaen, Swansea, Swansea, SA1 7AW, United Kingdom
In the full report: 2 background checks
- What kind of line 07904 797256 is
- Who else gives the postcode SA1 7AW
Other names (2)
If you were contacted under any of these names, it is this firm.
- HOUSE OF LUXE Trading name: A name it trades under now.
- House of Luxe by Darcey Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Social Money Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Key dates in its history
Darcey Richards’s history from the FCA register and Companies House, newest first.
2025
4 November 2025
- Began trading as "HOUSE OF LUXE"
FCA register
2024
27 November 2024
- Became an introducer appointed representative
- Began trading as "House of Luxe by Darcey"
FCA register
Director appointments and resignations, and trading names, appear under All events.
Firms like Darcey Richards
Other firms of the same type (credit broker), nearest first.
In Swansea
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Darcey Richards
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 2 background checks on its contact details
- All 3 events in its history
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Frequently asked questions about this firm
Is Darcey Richards FCA authorised?
What does introducer appointed representative mean for Darcey Richards?
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Is Darcey Richards a scam or clone?
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Does Darcey Richards use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk