Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
Responsible principal firm
Frasers Group Financial Services Limited Reference number: 311908 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Frasers Group Trading Limited (FRN 980401) is an AR of Frasers Group Financial Services Limited (FRN 311908). When you use Frasers Group Trading's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Frasers Group Trading, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Unit A, Brook Park East Road, Shirebrook, Mansfield, Derbyshire, NG20 8RY, United Kingdom
In the full report: 3 background checks
- When sportsdirect.com first appeared online, and whether it can receive email
- What kind of line 0344 245 9200 is, and the 10 other firms that give it
- Who else gives the postcode NG20 8RY
Other names (11)
If you were contacted under any of these names, it is this firm.
- Chain Reaction Trading name: A name it trades under now.
- Flannels Trading name: A name it trades under now.
- Frasers.com Trading name: A name it trades under now.
- GAME Trading name: A name it trades under now.
- Harvey Nichols Trading name: A name it trades under now.
- House of Fraser Trading name: A name it trades under now.
- Lillywhites Trading name: A name it trades under now.
- Sports Direct Trading name: A name it trades under now.
- USC Trading name: A name it trades under now.
- Wiggle Trading name: A name it trades under now.
- SportsDirect.com Retail Limited Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Frasers Group Financial Services Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 03406347 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 21 July 1997 (29 years old)
- Registered office
- Unit A, Brook Park East, Shirebrook, NG20 8RY
- Nature of business
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- Other retail sale of new goods in specialised stores (not commercial art galleries and opticians) (SIC 47789)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Daniel Mark Meenan | Director | May 1979 | 12 Sep 2019 | 1 other company |
Other companies run by its director
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other company
- 1
- still active
- 1
In the full report: all 1 company, named
- What each company does, and whether it is still trading
- Which of its director sits on each board, and since when
- Any that went into liquidation or administration
- All 11 people who have ever been directors, with their dates
Key dates in its history
Frasers Group Trading’s history from the FCA register and Companies House, newest first.
2026
1 April 2026
- Changed its registered name from "SportsDirect.com Retail Limited"
FCA register
2022
5 August 2022
- Became an appointed representative
FCA register
2016
6 April 2016
- Frasers Group PLC took control (75–100% of shares)
Companies House
1997
21 July 1997
- Incorporated at Companies House
Companies House
In the full report: all 37 events
- All 37 events in its history (4 shown here)
- Every director appointment and resignation: 21
Firms connected to Frasers Group Trading
Other FCA-listed firms that share a director, phone number or address with Frasers Group Trading. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 10
- share its phone number
- 10
- share its postcode
- 8
In the full report: all 10 connected firms, named
- How each is linked: the same phone number (10), the same postcode (8)
- Who links each one: the named directors, with dates
Firms like Frasers Group Trading
Other firms of the same type (retailer), nearest first.
In Mansfield
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Frasers Group Trading
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 1 other company its directors have run, named
- 3 background checks on its contact details
- All 37 events in its history
- 10 connected firms, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk