Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for under a year
- Protected through the principal
- No FCA actions
- Active company since 2023
- Accounts filed up to 31 July 2025
Responsible principal firm
IDEAL SALES SOLUTIONS LTD Reference number: 703401 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- House of Aesthetics Academy Ltd (FRN 1051417) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not House of Aesthetics Academy.
- Example: if House of Aesthetics Academy refers you to a financial adviser, the advice should come from the principal firm, not from House of Aesthetics Academy itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
-
Address
370 Goswell Road, London, EC1V 7LQ, United Kingdom
In the full report: 3 background checks
- When houseofaestheticsacademy.com first appeared online, and whether it can receive email
- What kind of line 07940 739185 is
- Who else gives the postcode EC1V 7LQ
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Ideal Sales Solutions Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 14999382 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 12 July 2023 (3 years old)
- Registered office
- 370 Goswell Road, London, Greater London, EC1V 7LQ, England
- Nature of business
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- Hairdressing and other beauty treatment (SIC 96020)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Menera Ali | Director | Oct 1984 | 12 Jul 2023 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
- All 3 people who have been directors, with their dates
Filed accounts and finances
Net assets
£7,477
+19% from £6,263
Cash at bank
£10.6k
+11% from £9,532
Employees (average)
0
Same as 0
Owed within a year
£3,080
−5.8% from £3,269
Net assets
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 14999382. Figures are exactly as filed; nothing is estimated.
Key dates in its history
House of Aesthetics Academy’s history from the FCA register and Companies House, newest first.
2026
13 February 2026
- Became an introducer appointed representative
FCA register
2024
1 June 2024
- Selam Bahta Tesfamichael stopped being a part-owner
Companies House
28 January 2024
- Selam Bahta Tesfamichael became a part-owner (25–50% of shares)
Companies House
2023
19 November 2023
- Selam Bahta Tesfamichael stopped being a part-owner
Companies House
12 July 2023
- Incorporated at Companies House
- Menera Ali became a part-owner (25–50% of shares)
- Selam Bahta Tesfamichael became a part-owner (25–50% of shares)
Companies House
In the full report: all 14 events
- All 14 events in its history (7 shown here)
- Every director appointment and resignation: 7
Firms connected to House of Aesthetics Academy
Other FCA-listed firms that share a director, phone number or address with House of Aesthetics Academy. A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share its postcode
- 1
In the full report: the connected firm, named
- How it is linked: the same postcode (1)
- Who links it to this firm: the named directors, with dates
Firms like House of Aesthetics Academy
Other firms of the same type (credit broker), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on House of Aesthetics Academy
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- All 14 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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What do House of Aesthetics Academy’s latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk