I Go 4 Ltd.

Reference number: 536726

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When igo4.com first appeared online, and whether it can receive email
  • What kind of line 0330 343 8473 is, and the 12 other firms that give it
  • Who else gives the postcode PE3 8BG
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Other names (3)

If you were contacted under any of these names, it is this firm.

  • WiseDriving Trading name
  • IGO4 Limited Former name
  • Hastings Direct SmartMiles Former trading name

FCA permissions and consumer protection

  • Manage or trade investments FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Sell or arrange insurance FSCS may apply
    Eligible insurance claims may be FSCS-protected, often 90%, or 100% for compulsory or long-term cover.
  • Lend or arrange credit No FSCS cover
    Consumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (7 permissions)
  • Arranging (bringing about) deals in investments
  • Assisting in the administration and performance of a contract of insurance
  • Credit Broking
  • Dealing in investments as agent
  • Debt Administration
  • Debt-collecting
  • Making arrangements with a view to transactions in investments

Limits on what they may do

  • Voluntary Requirements
    1. The Firm must not, without prior written consent of the FCA, take any steps (whether directly or through any other person) that would result in the total number of in force policies exceeding the policy limit. 2. The Firm must maintain an agreed sum of funds.
  • Not permitted to canvass off trade premises
    The firm is not permitted to canvass regulated borrower-lender-supplier agreements or regulated consumer hire agreements off trade premises

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
05095154
Company status
Active
Company type
Private limited company
Incorporated
5 April 2004 (22 years old)
Registered office
Embankment West Tower, 101 Cathedral Approach, Salford, United Kingdom, M3 7FB, United Kingdom
Nature of business
  • Activities of insurance agents and brokers (SIC 66220)

Directors and company secretaries

Name Role Born Appointed Other companies
Emma Jane Rawlinson Director Sep 1980 7 Mar 2025 36 other companies
Feilim Mackle Director Jul 1967 1 Aug 2025 21 other companies
Tushar Surendra Patel Director Oct 1972 1 Aug 2025 30 other companies
Kartina Tahir Thomson Director May 1976 18 Sep 2025 19 other companies
Mark Winlow Director Apr 1962 2 Jan 2026 None
Christopher James Payne Secretary Not published 26 Jun 2024 –

Other companies run by these 5 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
44
closed down
5
are FCA-registered
16

In the full report: all 44 companies, named

  • What each company does, and whether it is still trading
  • Which of these 5 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 16 on the FCA register
  • The 30 companies these 5 directors run together
  • All 33 people who have ever been directors, with their dates
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Key dates in its history

I Go 4’s history from the FCA register and Companies House, newest first.

Key events (11) All events (76)

2026

9 October 2026

  • Markerstudy Retail Group Limited took control (75–100% of shares)
  • Project Waterloo Bidco Limited gave up control

Companies House

2025

6 October 2025

  • FCA imposed a requirement (Voluntary Requirements)

FCA register

2021

13 October 2021

  • Project Waterloo Bidco Limited took control (75–100% of shares)

Companies House

2020

21 December 2020

  • Changed its registered name from "IGO4 Limited"

FCA register

2016

11 March 2016

  • FCA imposed a requirement (Not permitted to canvass off trade premises)

FCA register

2013

1 April 2013

  • Regulated by the FCA from this date

FCA register

2011

1 July 2011

  • Became authorised by the FCA

FCA register

19 May 2011

  • Regulated by the Financial Services Authority from this date

FCA register

2007

20 November 2007

  • Board replaced: its only director left and 2 new directors took over

Companies House

2004

5 April 2004

  • Incorporated at Companies House

Companies House

In the full report: all 76 events

  • All 76 events in its history (11 shown here)
  • Every director appointment and resignation: 59
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Firms connected to I Go 4

Other FCA-listed firms that share a director, phone number or address with I Go 4. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
12
share a director
12
share its phone number
11

In the full report: all 12 connected firms, named

  • How each is linked: shared directors (12), the same phone number (11), the same postcode (4)
  • Who links each one: the named directors, with dates
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Firms like I Go 4

Other firms of the same type (insurance broker), nearest first.

In Peterborough

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Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on I Go 4

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 44 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 76 events in its history
  • 12 connected firms, named, and who links them

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Frequently asked questions about this firm

Is I Go 4 Ltd. FCA authorised?
Yes, I Go 4 Ltd. (FRN 536726) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since July 2011 and works as an insurance broker. The FCA has placed 2 limits on what it may do.
What is I Go 4’s phone number and website?
The FCA register lists the phone number 0330 343 8473 and the website igo4.com for I Go 4. If you were given different contact details, use these to check with the firm before going any further. The same number is also given by 12 other FCA firms.
Is I Go 4 a scam or clone?
I Go 4 is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with I Go 4?
Its FCA permissions do not allow it to hold or control client money. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about I Go 4 to the Financial Ombudsman Service, free of charge.
Who owns I Go 4?
I Go 4 is owned by Markerstudy Retail Group Limited, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 9 October 2026. Before that, it was controlled by Project Waterloo Bidco Limited.
Who runs I Go 4?
Companies House lists 5 directors of I Go 4: Emma Jane Rawlinson, Feilim Mackle, Tushar Surendra Patel, Kartina Tahir Thomson and Mark Winlow.
How long has I Go 4 been in business?
The company was formed on 5 April 2004, and has held its current FCA authorisation since July 2011.
Does I Go 4 use any other names?
It trades as WiseDriving. It has previously used 2 other names: IGO4 Limited and Hastings Direct SmartMiles.

Sources and links

The full report on I Go 4 Ltd.

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