Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 14 years
- Protected through the principal
- No FCA actions
- Active company since 2012
- Accounts filed up to 31 December 2023
- Its whole board of directors changed in October 2025
Responsible principal firm
LIFT-Financial Ltd Reference number: 471394 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- LIFT-Insurance Limited (FRN 579105) is an AR of LIFT-Financial Ltd (FRN 471394). When you use LIFT-Insurance's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from LIFT-Insurance, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Century House 36 Regent Road, Altrincham, Cheshire, WA14 1RR, United Kingdom
In the full report: 3 background checks
- When lift-financial.com first appeared online, and whether it can receive email
- What kind of line 0161 929 2626 is, and the 6 other firms that give it
- Who else gives the postcode WA14 1RR
Other names (2)
If you were contacted under any of these names, it is this firm.
- Brooks Insurance Brokers Trading name: A name it trades under now.
- LIFT-Ins Limited Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through LIFT-Financial Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- LIFT-INSURANCE LTD
- Company number
- 08004905 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 23 March 2012 (14 years old)
- Registered office
- 40 Leadenhall Street, London, EC3A 2BJ, England
- Nature of business
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- Life insurance (SIC 65110)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Martin James Lindsey | Director | Apr 1977 | 1 Oct 2025 | 3 other companies |
| Lucy Claire Tilley | Director | Oct 1971 | 13 Oct 2026 | 59 other companies |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 61
- closed down
- 1
- are FCA-registered
- 14
In the full report: all 61 companies, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 14 on the FCA register
- The 1 company these 2 directors run together
- All 9 people who have ever been directors, with their dates
Filed accounts and finances
Turnover
£477k
+6.7% from £447k
Profit before tax
£62.2k
+38% from £45.2k
Net assets
£29.9k
+34% from £22.3k
Cash at bank
£59.8k
+4.5% from £57.3k
Turnover and profit
In the full report: all 5 years of accounts
- Every year from 2019 to 2023
- Both charts, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
Accounts filed at Companies House for company 08004905. Figures are exactly as filed; nothing is estimated.
Key dates in its history
LIFT-Insurance’s history from the FCA register and Companies House, newest first.
2025
1 October 2025
- Board replaced: both directors left and 2 new directors took over
Companies House
2016
6 April 2016
- Lift-Financial Group Ltd took control (75–100% of shares)
Companies House
2012
30 April 2012
- Changed its registered name from "LIFT-Ins Limited"
FCA register
4 April 2012
- Became an appointed representative
FCA register
23 March 2012
- Incorporated at Companies House
Companies House
In the full report: all 22 events
- All 22 events in its history (5 shown here)
- Every director appointment and resignation: 16
Firms connected to LIFT-Insurance
Other FCA-listed firms that share a director, phone number or address with LIFT-Insurance. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 7
- share a director
- 4
- share its phone number
- 6
In the full report: all 7 connected firms, named
- How each is linked: shared directors (4), the same phone number (6), the same postcode (6)
- Who links each one: the named directors, with dates
- 8 past links through former directors
Firms like LIFT-Insurance
Other firms of the same type (insurance broker), nearest first.
In Altrincham
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on LIFT-Insurance
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 61 other companies its directors have run, named
- 3 background checks on its contact details
- 5 years of accounts, charted
- All 22 events in its history
- 7 connected firms, named, and who links them
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Frequently asked questions about this firm
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Does LIFT-Insurance use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk