Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
Responsible principal firm
RICHDALE BROKERS AND FINANCIAL SERVICES LTD. Reference number: 769876 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Roamly UK Ltd (FRN 979796) is an AR of RICHDALE BROKERS AND FINANCIAL SERVICES LTD. (FRN 769876). When you use Roamly UK's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Roamly UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
-
Address
3rd Floor, 1 Ashley Road, Altrincham, Trafford, WA14 2DT, United Kingdom
In the full report: 2 background checks
- What kind of line 07801 286223 is, and the other firm that gives it
- Who else gives the postcode WA14 2DT
Other names (1)
If you were contacted under any of these names, it is this firm.
- Roamly Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Richdale Brokers and Financial Services Ltd., the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 15613204 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 3 April 2024 (2 years old)
- Registered office
- 3rd Floor 1 Ashley Road, Altrincham, Cheshire, WA14 2DT, United Kingdom
- Nature of business
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- Activities of insurance agents and brokers (SIC 66220)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Ben Mark Luckett | Director | May 1975 | 19 Jan 2025 | 1 other company |
| Daniel Craig Severin | Director | Jan 1983 | 7 May 2026 | None |
| Marc Jason Zimmermann | Director | Mar 1969 | 7 May 2026 | 1 other company |
Other companies run by these 3 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 2
- still active
- 2
In the full report: all 2 companies, named
- What each company does, and whether it is still trading
- Which of these 3 directors sit on each board, and since when
- Any that went into liquidation or administration
- All 5 people who have ever been directors, with their dates
Key dates in its history
Roamly UK’s history from the FCA register and Companies House, newest first.
2024
3 April 2024
- Incorporated at Companies House
- Roamly Holdings Europe Ltd took control (75–100% of shares)
Companies House
2022
27 July 2022
- Became an appointed representative
FCA register
In the full report: all 11 events
- All 11 events in its history (3 shown here)
- Every director appointment and resignation: 7
Firms connected to Roamly UK
Other FCA-listed firms that share a director, phone number or address with Roamly UK. A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share its phone number
- 1
In the full report: the connected firm, named
- How it is linked: the same phone number (1)
- Who links it to this firm: the named directors, with dates
Firms like Roamly UK
Other firms of the same type (insurance broker), nearest first.
In Altrincham
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Roamly UK
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 2 other companies its directors have run, named
- 2 background checks on its contact details
- All 11 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
Is Roamly UK Ltd FCA authorised?
What does appointed representative mean for Roamly UK?
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Is Roamly UK a scam or clone?
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Who owns Roamly UK?
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How long has Roamly UK been in business?
Does Roamly UK use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk