Moonfare UK Limited

Reference number: 947638

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Moonfare UK Limited (FRN 947638) is an AR of SUNTERA ADVISERS (UK) LIMITED (FRN 692447). When you use Moonfare UK's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Moonfare UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When moonfare.com first appeared online, and whether it can receive email
  • What kind of line 020 3514 2724 is
  • Who else gives the postcode W1K 4QX
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Moonfare UK Ltd Former name: A name it was registered under before.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Suntera Advisers (UK) Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
12 March 2021 (5 years old)
Registered office
C/O Forvis Mazars Llp The Pinnacle, 160 Midsummer Boulevard, Milton Keynes, Buckinghamshire, MK9 1FF, United Kingdom
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Directors and company secretaries

Name Role Born Appointed Other companies
Samuel James Alexander Boughton Director Jul 1990 25 Jul 2024 None
Joanna Lyle Linsell Director Dec 1979 20 Jul 2026 None
Lee James Mart Director Jun 1971 6 Aug 2026 None

In the full report: every company its directors have run

  • Confirmation that these 3 directors run no other company
  • All 7 people who have been directors, with their dates
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Filed accounts and finances

Year to 31 December 2024Small company accountsAudited

Total equity

£917k

−55% from £2.02m

Cash at bank

£297k

−67% from £888k

Employees (average)

11

+10% from 10

Owed within a year

£356k

+27% from £280k

Assets and liabilities

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 13262857. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Moonfare UK’s history from the FCA register and Companies House, newest first.

2024

16 February 2024

  • Board replaced: both directors left and a new director took over

Companies House

2023

20 October 2023

  • Changed its registered name from "Moonfare UK Ltd"

FCA register

2021

22 March 2021

  • Became an appointed representative

FCA register

12 March 2021

  • Incorporated at Companies House
  • Steffen Hermann Pauls gained 50–75% of the votes

Companies House

In the full report: all 16 events

  • All 16 events in its history (5 shown here)
  • Every director appointment and resignation: 11
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Firms connected to Moonfare UK

Other FCA-listed firms that share a director, phone number or address with Moonfare UK. A link shows who the firm is tied to, not whether either can be trusted.

connected firm
1
share its postcode
1

In the full report: the connected firm, named

  • How it is linked: the same postcode (1)
  • Who links it to this firm: the named directors, with dates
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Firms like Moonfare UK

Other firms of the same type (financial adviser), nearest first.

In London

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Moonfare UK

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 3 background checks on its contact details
  • All 16 events in its history
  • 1 connected firm, named, and who links them

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Frequently asked questions about this firm

Is Moonfare UK Limited FCA authorised?
Moonfare UK Limited (FRN 947638) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Moonfare UK?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Moonfare UK Limited (FRN 947638) is an AR of SUNTERA ADVISERS (UK) LIMITED (FRN 692447). When you use Moonfare UK's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Moonfare UK, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Moonfare UK’s phone number and website?
The FCA register lists the phone number 020 3514 2724 and the website moonfare.com for Moonfare UK. If you were given different contact details, use these to check with the firm before going any further.
Is Moonfare UK a scam or clone?
Moonfare UK is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Moonfare UK?
Protection works through Suntera Advisers (UK) Limited, the principal firm responsible for Moonfare UK's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Moonfare UK?
Companies House lists one person with significant control of Moonfare UK: Steffen Hermann Pauls (50–75% of votes).
Who runs Moonfare UK?
Companies House lists 3 directors of Moonfare UK: Samuel James Alexander Boughton, Joanna Lyle Linsell and Lee James Mart.
How long has Moonfare UK been in business?
The company was formed on 12 March 2021.
What do Moonfare UK’s latest accounts show?
Its latest accounts, to 31 December 2024, show total equity of £917k (−55% from £2.02m) and cash at bank of £297k (−67% from £888k).
Does Moonfare UK use any other names?
It has previously used the name Moonfare UK Ltd.

Sources and links

The full report on Moonfare UK Limited

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