Performance Cycling Limited

Reference number: 951366

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • Performance Cycling Limited (FRN 951366) introduces customers to RIPE INSURANCE SERVICES LIMITED (FRN 313411). Any regulated advice or arranging is done by the principal, not Performance Cycling.
  • Example: if Performance Cycling refers you to a financial adviser, the advice should come from the principal firm, not from Performance Cycling itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

This company holds another FCA record

A company can hold several FCA records, covering different parts of its business, and each one carries its own permissions and protection. The reference number you were given decides which record applies to you.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When tredz.co.uk first appeared online, and whether it can receive email
  • What kind of line 01792 799508 is
  • Who else gives the postcode SA5 4DL
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Tredz Trading name: A name it trades under now.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Ripe Insurance Services Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
3 July 1997 (29 years old)
Registered office
Icknield Street Drive, Washford West, Redditch, Worcestershire, B98 0DE, England
Nature of business
  • Other retail sale of new goods in specialised stores (not commercial art galleries and opticians) (SIC 47789)

Directors and company secretaries

Name Role Born Appointed Other companies
Johanna Ruth Hartley Director Mar 1975 16 Jun 2022 30 other companies
Paul David O'Hara Director Apr 1978 1 Oct 2022 7 other companies
Henry Benedict Birch Director Feb 1969 16 Apr 2025 40 other companies
Timothy Joseph Gerard O'Gorman Secretary Not published 23 May 2016 –

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
42
closed down
2
are FCA-registered
5

In the full report: all 42 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 5 on the FCA register
  • The 30 companies these 3 directors run together
  • All 15 people who have ever been directors, with their dates
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Key dates in its history

Performance Cycling’s history from the FCA register and Companies House, newest first.

2021

1 June 2021

  • Helen Victoria Jones no longer has significant control
  • Jill Caseberry no longer has significant control
  • Karen Bellairs no longer has significant control
  • Keith Jones no longer has significant control
  • Keith Williams no longer has significant control
  • Performance Cycling Holdings Limited took control (75–100% of shares)
  • Thomas Daniel Singer no longer has significant control

Companies House

20 May 2021

  • Became an introducer appointed representative

FCA register

2020

31 December 2020

  • David Alexander Robertson Adams no longer has significant control

Companies House

16 September 2020

  • Thomas Daniel Singer gained significant control

Companies House

2019

17 October 2019

  • Karen Bellairs gained significant control
  • Keith Jones gained significant control

Companies House

1 March 2019

  • Claudia Isobel Arney no longer has significant control
  • Jill Caseberry gained significant control

Companies House

2018

24 July 2018

  • Dennis Henry Millard no longer has significant control
  • Keith Williams gained significant control

Companies House

2016

30 June 2016

  • Claudia Isobel Arney gained significant control
  • David Alexander Robertson Adams gained significant control
  • Dennis Henry Millard gained significant control
  • Helen Victoria Jones gained significant control

Companies House

1997

3 July 1997

  • Incorporated at Companies House

Companies House

In the full report: all 47 events

  • All 47 events in its history (21 shown here)
  • Every director appointment and resignation: 25
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Get the full report on Performance Cycling

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 42 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 47 events in its history

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Frequently asked questions about this firm

Is Performance Cycling Limited FCA authorised?
Performance Cycling Limited (FRN 951366) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for Performance Cycling?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Performance Cycling Limited (FRN 951366) introduces customers to RIPE INSURANCE SERVICES LIMITED (FRN 313411). Any regulated advice or arranging is done by the principal, not Performance Cycling. Example: if Performance Cycling refers you to a financial adviser, the advice should come from the principal firm, not from Performance Cycling itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Performance Cycling’s phone number and website?
The FCA register lists the phone number 01792 799508 and the website tredz.co.uk for Performance Cycling. If you were given different contact details, use these to check with the firm before going any further.
Is Performance Cycling a scam or clone?
Performance Cycling is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Performance Cycling?
Protection works through Ripe Insurance Services Limited, the principal firm responsible for Performance Cycling's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Performance Cycling?
Performance Cycling is owned by Performance Cycling Holdings Limited, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 1 June 2021. Before that, it was controlled by Mr David Alexander Robertson Adams, Mr Dennis Henry Millard and Mrs Claudia Isobel Arney.
Who runs Performance Cycling?
Companies House lists 3 directors of Performance Cycling: Johanna Ruth Hartley, Paul David O'Hara and Henry Benedict Birch.
How long has Performance Cycling been in business?
The company was formed on 3 July 1997.
Does Performance Cycling use any other names?
It trades as Tredz.

Sources and links

The full report on Performance Cycling Limited

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