Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for under a year
- Protected through the principal
- No FCA actions
- Active company since 2015
- Accounts filed up to 30 April 2025
Responsible principal firm
IDEAL SALES SOLUTIONS LTD Reference number: 703401 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Perry Enterprises Limited (FRN 1053410) introduces customers to IDEAL SALES SOLUTIONS LTD (FRN 703401). Any regulated advice or arranging is done by the principal, not Perry Enterprises.
- Example: if Perry Enterprises refers you to a financial adviser, the advice should come from the principal firm, not from Perry Enterprises itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
102 Hatton Garden, London, EC1N 8LY, United Kingdom
In the full report: 3 background checks
- When harmonyjewels.co.uk first appeared online, and whether it can receive email
- What kind of line 07485 426583 is
- Who else gives the postcode EC1N 8LY
Other names (1)
If you were contacted under any of these names, it is this firm.
- Harmony Jewels Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Ideal Sales Solutions Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 09571563 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 1 May 2015 (11 years old)
- Registered office
- 102 Hatton Garden, London, EC1N 8LY, England
- Nature of business
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- Retail sale of watches and jewellery in specialised stores (SIC 47770)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Harikesha Fernandez Alexandroff | Director | Aug 1992 | 21 Aug 2020 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
- All 4 people who have been directors, with their dates
Filed accounts and finances
Net assets
£303k
+10% from £274k
Cash at bank
£41.3k
−79% from £197k
Employees (average)
18
+13% from 16
Owed within a year
£276k
<1% from £277k
Assets and liabilities
In the full report: all 7 years of accounts
- Every year from 2019 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 09571563. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Perry Enterprises’s history from the FCA register and Companies House, newest first.
2026
16 March 2026
- Became an introducer appointed representative
FCA register
2025
18 November 2025
- Rupa Raghunatha Siva Aranya Liechti stopped being a part-owner
Companies House
2021
20 August 2021
- Harikesha Fernandez Alexandroff became a part-owner (25–50% of shares)
- Rupa Raghunatha Siva Aranya Liechti became a part-owner (25–50% of shares)
Companies House
2020
21 August 2020
- Board replaced: its only director left and 3 new directors took over
- Harikesha Fernandez Alexandroff gave up control
- Harikesha Fernandez Alexandroff took control (75–100% of shares)
- Stephen Perry stopped being a part-owner
Companies House
2016
1 June 2016
- Stephen Perry became a part-owner (25–50% of shares)
Companies House
2015
1 May 2015
- Incorporated at Companies House
Companies House
In the full report: all 18 events
- All 18 events in its history (10 shown here)
- Every director appointment and resignation: 7
Firms connected to Perry Enterprises
Other FCA-listed firms that share a director, phone number or address with Perry Enterprises. A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share its postcode
- 1
In the full report: the connected firm, named
- How it is linked: the same postcode (1)
- Who links it to this firm: the named directors, with dates
Firms like Perry Enterprises
Other firms of the same type (retailer), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Perry Enterprises
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details
- 7 years of accounts, charted
- All 18 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk